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财务指标解析Financialperformanceinterpretation财务指标解析2财务状况分析Financialpositionanalysis盈利能力分析Profitabilityanalysis现金流分析Cashflowanalysis财务报表Financialstatements341目录Content营运能力分析Analysisofoperatingcapacity51.财务报表Financialstatements财务报表概述财务报表(Financialstatements)资产负债表(Balancesh...

财务指标解析
Financialperformanceinterpretation财务指标解析2财务状况 分析 定性数据统计分析pdf销售业绩分析模板建筑结构震害分析销售进度分析表京东商城竞争战略分析 Financialpositionanalysis盈利能力分析Profitabilityanalysis现金流分析Cashflowanalysis财务报 关于同志近三年现实表现材料材料类招标技术评分表图表与交易pdf视力表打印pdf用图表说话 pdf Financialstatements341目录Content营运能力分析Analysisofoperatingcapacity51.财务报表Financialstatements财务报表概述财务报表(Financialstatements)资产负债表(Balancesheet)损益表(Profit&Loss)现金流量表(Cashflowstatement)资产Assets负债Liabilities所有者权益Owner‘sEquity财务状况经营成果现金流量收入Revenue成本费用Cost/Expense利润Netincome现金流入Cashinflow现金流出Cashoutflow4资产负债表资产负债表表示企业在一定日期的财务状况(即资产、负债和股东权益的状况)的会计报表。Statementoffinancialposition(balancesheet)providedinformationaboutanentity’sassets,liabilities,andequityandtheirrelationshipstoeachotheratamomentintime.资产Assets负债Liabilities所有者权益Shareholder'sEquity资产=负债+所有者权益Assets=Liabilities+Equity6流动资产CurrentAssets流动负债CurrentLiabilities长期负债Non-currentLiabilities所有者权益Shareholder’sEquity资产负债表结构资产债权人股东资金的占用OccupationofCapital资金的来源SourceofCapital固定资产Non-currentAssets损益表损益表(利润表)是指反映企业在一定会计期间的经营成果,报表结果为公司实现的利润或亏损。Profit&Loss(incomestatement)providedtheinformationabouttherevenue,expense,profitinacertainperiod,theresultshowsthenetincomeorloss.利润=收入-费用Income=revenue-Expense100%20%80%利润收入费用10现金流量表现金流量表是反映企业在一定会计期间的现金及现金等价物的增减变动情况。Cashflowstatementistoprovideinformationaboutcashreceiptsandpaymentsofanentityduringaperiod.三大现金流活动Source:NoncurrentLiabilitiesandequity来源:长期负债和所有者权益Source:Investmentsecuritiesandnoncurrentassets来源:证券投资和非流动资产Source:Incomestatement来源:利润表经营活动Operatingactivity投资活动Investingactivity筹资活动Financingactivity2.财务状况分析FinancialpositionanalysisNetworkingcapital:Networkingcapitalreportstheresourcesthecompanywouldhavetocontinueoperatingintheshortrunifithadtoliquidateallofitscurrentliabilitiesatonce.净运营资本,是指如果一个企业立即支付所有的流动负债后,所剩余的能够在短期内持续经营的资源。Networkingcapital=CurrentAssets–CurrentLiabilities净营运资本=流动资产–流动负债严格意义上,应仅有经营性资产和负债被用于计算这一指标,即短期借款、有价证券和现金等不是经营活动必需的而应被排除在外:Networkingcapital=AR+Inventory–AP净营运资本=应收账款+存货-应付账款净营运资本Networkingcapital资产负债率DebtratioDebtratioreportsthelong-termburdencarriedbyacompanyperRMBofassets.资产负债率反应的是债权人所提供的资本占总资本的比例。是衡量企业负债水平以及债务风险的重要指标。Debtratio=Totalliabilities/Totalassets资产负债率=负债总额/资产总额流动比率CurrentratioCurrentratioisthemostcommonmeasureofnear-termsolvency.Alowratioindicatesapossiblesolvencyproblem.Anoverlyhighratioindicatesthatmanagementmaynotbeinvestingidleassetsproductively.流动比率是最常用的一个衡量短期偿债能力的指标。比率太低暗示潜在的偿债能力有问题,比率太高暗示企业管理层没有能够很好的管理闲置的资产。Currentratio=Currentassets/Currentliabilities流动比率=流动资产/流动负债速动比率QuickratioQuickratio(acidtest)excludesinventoryandprepaidfromthecurrentassets,recognizingthatthoseassetsaredifficulttoliquidateattheirstatedvalue.Thequickratioisthusamoreconservativemeasurethanthebasiccurrentratio.速动比率(也叫酸性测试)是在流动比率的基础上,不包含存货和预付款项,因为这些资产是相对比较难变现的资产,速动比率相对于流动比率来说更机构的保守。Quickratio=(Cashandequivalents+Marketablesecurities+Netreceivables)/Currentliabilities流动比率=(现金及等价物+有价证券+应收账款)/流动负债3.盈利能力分析Profitabilityanalysis可变利润VariablemarginVariablemarginmeanstotalrevenueminusthevariablecost.可变利润是指收入减去变动成本后的利润。Itisthesameconceptofcontributionmargininmanagementaccounting.在管理会计中,也被称之为边际利润。Variablemarginratio=(revenue–variablecost)/revenue*100%生产利润IndustrialmarginIndustrialmarginmeanstotalrevenueminusthevariablecostandfixedcost.生产利润是指收入减去变动成本和固定成本后的利润。Itisthesameconceptofgrossmargininmanagementaccounting.在管理会计中,也被称之为毛利。Industrialmarginratio=(revenue–variablecost-fixedcost)/revenue*100%息税前利润Earningbeforeinterestandtax(EBIT)Interestexpense,incometaxexpenseareaddedbacktoaccrual-basisnetincometoarriveatanapproximationofprofitsfromongoingoperations.在权责发生制下的净利润上加回利息费用,所得税费用是对企业持续经营下一个利润估计。也有公司还会剔除财务费用里面的汇兑损失、收益。EBIT主要看的是经营活动,通过剔除所得税及利息,可以使投资者 评价 LEC评价法下载LEC评价法下载评价量规免费下载学院评价表文档下载学院评价表文档下载 项目的时候不用考虑项目适用的所得税率和融资成本,这样方便了投资者将项目放在不同的资本结构中进行考察。息税折旧摊销前利润Earningbeforeinteresttaxdepreciationandamortization(EBITDA)Interestexpense,incometaxexpense,depreciationandamortizationexpenseareaddedbacktoaccrual-basisnetincometoarriveatanapproximationofprofitsfromongoingoperations.在权责发生制下的净利润上加回利息费用,所得税费用,折旧和摊销费用,是对企业持续经营下一个利润估计。EBITDA主要看的是经营活动,意义在于:当营运资金净需求不变的情况下,经营性现金净流入就是EBITDA。EBITDAratio=EBITDA/Netsales*100%4.现金流分析CashflowanalysisTemplateofGMM经营性现金流Operatingcashflow经营活动(1)收到现金1销售商品、提供劳务内容:商品、提供劳务收到的现金(含销项税金、销售材料、代购代销业务)2税费返还内容:返还增值税、消费税、关税等3收到其他经营活动内容:罚款收入、个人赔偿、经营租赁收入等(2)支付现金1购买商品、接受劳务内容:购买商品、接受劳务支付的现金(扣除购货退回、含进项税)2支付职工内容:支付给职工的工资、奖金、津贴、劳动保险、社会保险、住房公积金、其他福利费(不含离退休人员,在其他)3支付的各项税费内容:本期实际缴纳的增值税、消费税、营业税、关税、所得税、矿产资源补偿费、“四税”等各项税费(含属于的前期、本期、后期,不含计入资产的耕地占用税)4支付其他经营活动内容:罚款支出、差旅费、业务招待费、保险支出、经营租赁支出等投资性现金流Investmentcashflow投资活动(1)收到现金1收回投资内容:短期股权、短期债权;长期股权、长期债权本金(不含长债利息、非现金资产)2投资收益内容:收到的股利、利息、利润3处置长期资产内容:处置固定资产、无形资产、其他长期资产收到的现金,减去处置费用后的净4收到其他投资活动内容:收回购买时宣告未付的股利及利息(2)支付现金1购建长期资产内容:购建固定资产、无形资产、其他长期资产支付的现金2支付投资内容:进行股权性投资、债权性投资支付的本金及佣金、手续费等附加费3支付其他投资活动内容:支付购买股票时宣告未付的股利及利息筹资性现金流Financialcashflow筹资活动(1)收到现金1吸收投资内容:发行股票、发行债券收入净值2收到借款内容:举借各种短期借款、长期借款收到的现金3收到其他筹资活动内容:接受现金捐赠等(2)支付现金1偿还债务内容:偿还借款本金、债券本金(不含利息)2支付股利、利息、利润内容:支付给其他单位的股利、利息、利润3支付其他筹资活动内容:捐赠支出、企业直接支付的发行股票债券的审计、咨询等费用等5.营运能力分析Cashflowanalysis应收账款周转天数Dayssalesoutstanding(DSO)Dayssalesoutstandingmeasurestheefficiencyofaccountsreceivablescollection.应收账款周转天数衡量一个企业的应收账款的收款效率。DSO=Averagetradereceivables/Netsales*365Accountsreceivablesturnover=365/Dayssalesoutstanding存货周转天数Daysinventoryoutstanding(DIO)Daysinventoryoutstandingmeasurestheefficiencyofinventorymanagement.存货周转天数衡量一个企业的存货管理效率。DIO=AverageInventory/Netsales*365Inventoryturnover=365/Daysinventoryoutstanding应付账款周转天数Dayspayableoutstanding(DPO)Dayspayableoutstandingmeasurestheefficiencywithwhichafirmmanagesthepaymentofvender’sinvoices.应付账款周转天数衡量一个企业管理供应商货款的效率。DPO=Averageaccountspayable/Netsales*365Accountspayableturnover=365/Dayspayableoutstanding净营运资本周转天数Networkingcapitaldays(Cashcycle)EndCostLineinterpretationofP&L损益表中成本项目内容解析Host:LilyGuDate:29-May-15Content/目录1Definition/定义2Background/背景3LinebyLineStudy/逐行解析4Conclusion/回顾及总结21.DefinitionofP&L/损益表定义Anincomestatementisasummaryoftherevenueandtheexpenseforaspecificperiodoftime,usuallyamonthorayear WhatisP&Lusedfor?Revealacompany’sprofitability,determinetheoperatingperformanceofyourbusinessoftimeFindoutwhatareasoftheirbusinessareoverbudgetorunderbudgetUnexpectedexpenditurecanbemadeclear.TrackdramaticincreaseinproductreturnsorcostofgoodssoldasapercentageofsalesThebasisofP&LTotalincome-totalexpense=NetincomeTotalexpense-totalincome=NetLossPractice/练习题Assumethatyouproduceandsalepackedgift(Eachbasketincludesonechocolate,onebiscuitandonefruit)Youpurchasebasketat0.5RMB/unit,chocolateat2RMB/unit,biscuitat4RMB/unit,fruitat3RMB/unit,andalsospend1RMBfordecorationforeachbasket.Inaddition,youhavetohire10workerstopackage100basketwith20RMB/persononeday.Salesprice20RMB/unitPleasecalculatetheprofitAnswer/答案AssumeSalesQuantityis100TotalRevenue=20*100=2000TotalExpense=10.5*100+20*10=1250Profit=Totalrevenue-Totalexpense=2000-1250=7502.Background/背景Whatwillberesultofthismonth?Onlybyguess?Godknows?亿邦动力CEO郑敏Whatdoesthechartmean?Whyhigherorlower?Whatdoestheresulthint?Anythingwithme?IhavedonewhatIcan,thenwhatelse?Tounderstandwhatyoudoandwhatcanbedonewilldriveourcompanyintherightdirection3.LinebyLineStudy/逐行解析ManufacturingCost/制造成本[DirectMaterialConsumable]ForCM,blanks;forPM,powder;forGH,alotofcomponents.[Maintenance.&otherindirect.costs]IndirectmaterialforProduction,Maintenance,QA[OutsourcedManufacturing]Outsideprocessing[Purchasestransportation,duty&others]FreightanddutyforpurchasingContentforeachline[Utilities]Itmainlyincludepower,naturalgas,naturalwater[LaborCosts(BlueCollars)]Wage,fringe[Salestransportation,duty&others]Freightanddutyforsellingandothers[Warranties]EstimatedbysalesdepartmentContentforeachline[ExportRewards]Notanymore[ReceivableCommissions]Notanymore[CostCommissions]Salesfromotheragency[Royalties]SpecialrightstosellproductsContentforeachline[Expensesrecoverycustomersandsuppliers]Recoverythroughnegotiation[IndustrialServicesAndRents]Rental,cleaningfee[IndustrialDepreciation]FADepreciation[IndustrialSalaries(WhiteCollars)]Wage,fringeContentforeachlineSpecificoverhead/管理费用及其他[GeneralSalaries(WhiteCollars)]Wage,fringe[GeneralDepreciation]Intangibledepreciation[ExternalServices]Training,healthcheck,shuttlebusandetc.[ReimbursementOfTravelExpenses]BusinesstripContentforeachline[TechnicalAssistance]VMmaintenance[ConsultingFees]Consulting[Insurances][OtherGeneralCosts]Workingmeal,stationary,postageandect.Contentforeachline[OtherExpenseCosts]Stamptax[CommercialCosts]Entertainmentfromsalesdepartment[OtherIncomes][GeneralAccruals]BaddebtContentforeachlineLikeFAdisposal[Allocation]Expensefromheadquarter[FinancialCharges]Interest,guaranty[ExchangeRateProfit/Loss][Tax]WeshouldpayasthestateregulationContentforeachlineImpactfromExchangerateQuestion:ManufacturingcostOverheadspecificandothersProfit1.Decreaseconsumption2.Enhanceemployee’swelfare3.Improveefficiency¨4.Conclusion/回顾及总结MakegoodcontrolofeachtransactionSetupreasonabletargetMakeanalysisoftheresultContinuousimprovementwillleadtosuccess.Conclusion2ndpriorityinitiatives12345EvaluatewhetherofferDTstoremoremarginispossibleTogetherwithotherstrongbrands,communicate“Unilever”companybrandmoreOptimizeourpromotionpackallocationpolicyOptimizeislanddisplayinNorthernarea,paymoreattentiontoseasondifferencesAddmorePOSMstomoreoutlets.UsingmultiplewaystocommunicatewithconsumersThanksforyourattendance!
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