IntelligentSeniorCareChinaisaging.Thenumberofpeopleaged60orabovereached241millionbytheendof2017，accountingfor17.3percentofthetotalpopulation，accordingtotheOfficeoftheNationalWorkingCommissiononAging.InMay，theChinaResearchCenteronAging（CRCA）releasedasurveyshowingthattheelderlyinthecountryarefacingmultiplechallenges，includingagenerallylowincome，anincreasingneedforprofessionalcare，chronicdiseasesandotherhealthproblemslikealackofqualitysleep.“Dealingwithissuescausedbyanagingpopulationshouldbeasystematicprojec，t”saidDangJunwu，deputyheadofCRCA，addingthataddressingurgentproblemsandmakingmid-andlong-termplansarebothimportant.AnagingcityTheagingissuehasbeenpressingonmanyChinesecities，includingQuanzhouinsoutheastChina'sFujianProvince.Accordingtolocalgovernmentdata，bytheendof2017，thecitywashometo1.02millionseniorcitizensaged60orabove，accountingfor13.64percentofthecity'sentirepopulation.Thenumberisexpectedtoexceed1.24millionby2020.Quanzhouhasitsownuniqueconditionsforitsagingpopulation.ShangLilin，DeputyDirectoroftheOfficeoftheQuanzhouWorkingCommissiononAging，toldBeijingReviewthatapleasantclimateandagreenenvironmentcontributetothelongevityofQuanzhoucitizens.Bytheendof2017，thenumberofpeopleagedover80was148，000.Inaddition，manyyoungpeoplegotoothercitiestowork，especiallyeconomically-developedmetropoliseslikeBeijing，ShanghaiandShenzhe，nleavingtheirelderlyrelativesbehind.Thisgroupofseniors—calledemptynesters^alsoaddspressuretooverallelderlycare.AccordingtoShang，therewereelderlyservicestationsinmostcommunitiesinthepast，providingservicesandattendingemergencies，butitwasfarfromsufficient.Shesaidthatanincreasingseniorpopulationandrelativelylittlelandmakeithardtobuildnewnursinghomes，thushomecarebecomestheidealsolution.Todealwiththegrowingneedsofseniorcitizensandtheirfamilies，inOctober2014，amunicipalelderlycareandserviceplatformwasjointlyestablishedinthecitybytheQuanzhousub-branchofChinaTelecom，astate-ownedenterpriseandoneofChina'slargestserviceoperators，aswellasQuanzhouHekangSmartElderlyCar，eaprivatecompanyfocusingonhome-basedcareforseniors.Theplatform'sfirststepwastooffertelecomservicestotheelderlytoensuretheywereconnectedtoserviceproviderswhentheyencountereddifficultiesoremergencies.Theplatformproducedasmartphonespecificallydesignedforseniorswithbuilt-inappssuchaslocation-basedservices，emergencycallingandafterservices，andalocatortotrackthepositionofthepersoncallingforhelp.AnewmodelDespiteitsseemingconvenience，thesmartphonecouldprovetobedifficultforseniorstoacceptorunderstand，sincetheyhadneverseenitbefore.Takingthisintoconsideration，thelocalgovernmentrolleditoutbyincludingthemodelaspartofitsseniorcareproject.Atotalof7，000seniorcitizens，includingthosesufferingfrompoverty，disabilitiesandthelossoftheironlychild，aswellasemptynesters，wereselectedastargetbeneficiaries.Asatrialrunoftheproject，thegovernmentofferedthemacustomizedsmartphoneforfreeandacallfeeof20yuan（$3）permonthforayear.“Itwashardatthebeginning.Manyseniorsthoughtweweretryingtopromoteourproductsandaskedustoleavetheirapartmentwhenwevisitedthemdoor-to-door，”HongYuehu，iExecutiveDeputyGeneralManagerofQuanzhouHekangSmartElderlyCare，toldBeijingReview.Butboththelocalgovernmentandthecompaniesinvolveddidn'tgiveupandcontinuedtopopularizetheconcept，lettingpeopleknowwhattheprojectreallywasabout.Thefirsttotaketheplungeandtrythesmartphonesawimmediatebenefits，whichledtoasnowballeffect.Moreelderlycitizensbegantogiveitatryandacceptedthenewserviceafterseeingtangibleresults.Accordingtodataprovidedbythelocalgovernment，1，200outofthe7，000seniorsreceivedservicesbycallingthehotlinewiththeirsmartphonesin2014，includingapartmentcleaningandbathing，eatingandgoingoutassistance.Currently，thenumberofbeneficiariesexceeds30，000fromtheoriginal7，000.Bytheendoftheyear，thetargetisexpectedtocoverallcitizensagedover80.Subsequently，thetotalnumberofseniorcitizensinQuanzhouusingtheservicewillbe150，000.“Usershavetherighttorefuseourserviceuntiltheytrulybelievethattheycanbenefitfromit，”Shangexplained.Moreover，elderlypeoplewhowerenotcoveredthroughthefreeserviceprojectcanjoinbypayingfortheservice.BytheendofMay，thehotlinehadanswered240，000callsforassistanceandhadmade400，000outboundbeforeandafterservicecalls.Besidessmartphonesandrelatedservice，sotherelderly-customizedproductshavebeendevelopedsuchasalarmclockpillcase，sGPStrackingshoesandsmartwirelesshearingaids，withothersunderresearchanddevelopment.Tomaketheplatformmoreefficientandsmart，theQuanzhousub-branchofChinaTelecomhasmadefulluseofitsadvancedtechnologiessuchascloudcomputing，BigData，wireandwirelessnetworks，andlocationbasedservicestointegrateinformationandresources.Inthemeantime，Quanzhouauthoritiesintroducedseveralpoliciesandregulationsin2017，settingelderlycareasakeytaskforthegovernment.Accordingtothepolicies，anincreasingnumberofprofessionalelderlycareserviceorganizationswillbeestablished.AmarketconductAccordingtoShang，whowasoneoftheinitiators，theprojectispartiallysponsoredbythelocalgovernmentbutisledbythemarketandcompaniesintheseniorcarebusiness.“Elderlycareisasocialundertaking，andthelocalgovernmentsupportsinitiativesofallsectorsinsociety，”shenoted，addingthatonlywiththecombinationofanactivemarket，innovativeenterprisesandthehelpinghandofthegovernmentcanelderlycarecontinuetoimproveandoffermoreconcreteadvantagestothepublic.HongsaidtheentiremodelisactuallyasuccessfulexampleofChina's40-yearreformandopening-upperiodwhentheplannedeconomytransitionedtoamarketeconomy，allowingmarketplayerstounleashtheirvitality.Throughcooperationandcompetition，theyaredriventoimprovetheirproductsandservices.NowQuanzhou'sseniorcaremodelisspreadingtomoreareasacrossthecountry“.Peopleinchargeofelderlyworkfromover30prefecture-levelcitiesineightprovinceshavecometolearnfromourexperiences，”Shangsaid.
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