商务谈判实战对话:商讨价格第一场接机S:Howdoyoudo,Miss.Wu?nicetomeetyou.W:Howdoyoudo!WelcometoPutian.Iamthemanagerofxxxcompany.Hereismybusinesscard.(递名片)S:Thankyou.Hereyouare.It’sveryniceofyoutomeetusattheairport.W:You’rewelcome.MayIintroducemycollegueWangchunlian?Misswangisoursalesmanager.S:Gladtomeetyou,MissWang.Thisismyassistant.MissZhu.C/Z:Gladtomeetyou,too.W:Howwasyourjourney?S:TheflightisOK.C:WehavereservedasuiteforyouinHiltonHotel.Iwilltakeyoutothehotellater.Ifyouneedanythingelse.doletusknow!S:Thankyouforbeingsohelpful.C:Hereisyouragenda.Tomorrowwewillpickyouupat8o’clocka.m.Andthereisawelcomingdinnertomorrownight.Z:Thankyou!W:Thiswayplease.第二场:第一次谈判 S:I'dliketogettheballrollingbytalkingaboutyourproduct.W:Shoot.I'dbehappytointroduceourproduct.C:Thisisourcatalogue.(介绍茶展示茶) S:Yourproductisverygood.ButI'malittleworriedaboutthepricesyou'reasking.Icantellyouataglancethatyourpricesaremuchtoohigh.W:Youthinkweaboutbeaskingformore?I'msurprisedtohearyousayso.Youknowthatthecostofproductionhasbeenskyrocketinginrecentyears. Z:Weonlyaskthatyourpricesbecomparabletoothers.That'sreasonable,isn'tit?That'snotexactlywhatIhadinmind.Iknowyourresearchcostsarehigh,butwhatI'dlikeisa25%discount. W:Thatseemstobealittlehigh.Idon'tknowhowwecanmakeaprofitwiththosenumbers. S:Well,ifwepromisefuturebusiness-volumesales-thatwillslashyourcostsfortea,right? C:Yes,butit'shardtoseehowyoucanplacesuchlargeorders.Howcouldyouturnoversomany?We'dneedaguaranteeoffuturebusiness,notjustapromise. Z:Wesaidwewanted1000piecesoverasix-monthperiod.Whatifweplaceordersfortwelvemonths,withaguarantee?W:Ifyoucanguaranteethatonpaper,Ithinkwecandiscussthisfurther.双方自己讨论阶段激烈谈价格Z:Wehavestudiedyourproposalwithprofit,but,generallyitseemstonotfitwithourneeds.C:ourpricesfortheTeawon'tgodownmuch.W:So~whatareyouproposing?Wecouldtakeacutontheprice.But25%wouldslashourprofitmargin.Wesuggestacompromise-10%.?S:Accordingtoyourcatalogue,yourpricesarequotedonFOBshanghaibasis.Wethinkyourofferistoohigh,whichisdifficultforustoaccept.C:Ourofferisreasonableandrealistic.Itcomesinlinewiththeprevailingmarket.well,ifyoutakequalityintoconsideration,youwon'tthinkourpriceistoohigh.W:IfwechangethequotationonCIFNewYorkbasis.S:Nowthat,youmakeacompromise.weacceptyourquotations.W:GoodCorporation.Let’ssignacontracttomorrow.Z:I’mverygladthatwefinallycometoanagreementafterrepeatednegotiation.W:Iwishwewillhavefurthercooperationinthefuture.Oh,it’stimefordinner.WehavemadeareservationatHiltonHotel.C:AndwepreparedtraditionalChinesefoodforyou.S:Congratulationstooursuccess.第三场晚宴(Arrangementforbusinessdinner)C:Goodeveningladiesandgentlemen.Thewelcomedinnerwillbeginnow.Now,let’swelcometheChinesecompanyofgeneralmanagerandthe***company.W:Thankyouforyourcomingandtakingthetimetoattendthebanquet.Ihopeyouallcanhaveagreattimeinthesedays,andhopeourfriendshipcangofurther.NowIsuggestthatweworkforthissuccessvisit,andforourcorporation.Z:Thisismysecondtimetobehere.I’mveryimpressedonChina.IlikeChinesefoodverymuch.WhatimpressedmemostareMaPoBeanCurd,SweetandSourPork,andPekingDuck.C:Yes,youcanenjoythemtonight.S:MissWu,thankyouforyourwarmreception.Onbehalfofthe***company,Iwishtoexpressourheartfeltthankstoyou.MayIinviteyoutojoinmeinatoasttotheenduringfriendshipbetweenus.W:Tothesuccessofourbusiness.Cheers!第四场签
合同
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S:I’dliketolookthisoverbeforeIsignit.签约之前我想再看过一遍。W:Ofcourse.Takeyourtime.当然,你慢慢看吧。A:Itlooksfinetome.看起来好像没什么问题。W:Justsignthereonthebottom.那么,就请在下面这里签个名。C:Here’syourcopyofthecontract.这是你的那一份合同。S:Good.I’mgladwe’realldone.太好啦,我真高兴一切都完成了。W:Weexpectwecouldestablishfurthercorporation.