《国际商务英语1》合作型教学方案

EnglishforInternationalBusiness(Preliminary)Introduction[Objectives]TogiveSsgeneralinformationaboutCambridgeBECPreliminaryToprovideusefulstrategiesfortheCambridgeBECPreliminarycourseTofamiliarizeSswiththecontentofPassCambridgeBECPreliminary[Contents]1.PassCambridgeBusinessEnglishCertificatePreliminary2.ImportantPassCambridgeBECPreliminarydate3.Introductions4.StudyingforCambridgeBECPreliminary5.Quiz:PassCambridgeBECPreliminary[FocalPointsandDifficultPoints]FocalPoints:PassCambridgeBusinessEnglishCertificatePreliminaryDifficultPoints:Studymethods[Problemsmayexistinteaching]TandSsshouldpaymoreattentiontospeakingpractice.Module1[Objectives]ToableSstoknowthebusinessworldandtalkaboutjobsTopracticelisteningandreadingforspecificinformationToreviewthepresentsimple,adverbsandexpressionsoffrequency[Contents]1.1WorldofworkReading:Trainingandworkshops-askiftheyeverattendanytrainingcourses,andwritedownanyrelevantvocabularyonboard.-lookatthecoursefromJ&Ctrainingandticktheonesyoufindinteresting,andexplainwhythecourseinterestyou.-matchthejobwiththeirdefinitions.-readtheprofileabouttheownerofJ&Candfillinthegapwiththejobabove.-readthefivesentencesfromemailssenttoJ&Ctraining,whichrequestscanJ&Chelpwith?CoreWords:selling,healthandsafety,cross-culture,presentation,intensive,teambuilding,consultant,consultancy,trainer,profile,experienced,workshop,session,via,accredited,motivational,entertaining.Listening：Whatdoesyourjobinvolve?-FivepeoplefromdifferentpaniesareattendingaJ&Cworkshoponpublicspeaking.Matchtheirjobtitleswiththeirresponsibilities.-pletethebadgeswiththecorrectjobtitleforeachperson.Grammar:thepresentsimple,adverbsandexpressionsoffrequencySpeaking:Work-lifebalance-doyouworkorstudytoomuch?Ordoyouknowtobalanceyourjobwithyourlife?Takethetesttofindout.-workinpairstohaveaninterview.-workinpairs:whatthingsareimportantinmaintainingawork-lifebalance?CoreWords:jobtitle,CFO(chieffinancialofficer),PA(personalassistant),rep(salesrepresentative),interview,interviewer,interviewee,client,account,correspondence.1.2personalandprofessionaldetailsVocabulary:MeetingpeopleWriting:Personalandprofessionalprofiles-findoutaboutyourclassmates,usingthequestionnaire.First,workinpairsandpreparequestions.Theninterviewyourclassmatesandrecordthenumbers.-workwithanewpartner.Intervieweachother.Fillinthefactfilewithinformationaboutyourpartner.-introduceyourpartnertoanotherpeopleinthegroup.CoreWords:questionnaire,surname,destination,factfile.Vocabulary:JobandworkReading:Employeeoftheyearaward-RowanBarkerTateInc.isamultinationalconfectionarypany.Everyyear,atannualmeeting,thepanyawardsaprizetoits‘EmployeeoftheYear’.Workingroupoffour.Allocateonecandidatetoeachstudentinthegroup.Thenreadthecriteriaandtheinformationaboutyourcandidateanddecidewhyhe/sheshouldwin.CoreWords:multinational,confectionary,annualmeeting,allocate,criteria,candidate,efficiency,profit,mentor,values,supervise,coordinate,financeassistant,audit,businessadministration,headoffice,municationdirector,colleague,researchanddevelopmentmanager(R&D),best-selling.1.3BECpreliminaryExamFormat;ReadingTestFormatUnderstandingtheBECpreliminaryexamformatUnderstandingthereadingtestformatModule2[Objectives]ToableSstoknowhowtoarrangeameetingTopracticelisteningforspecificinformationandbusinessletterwritingToreviewthepresentcontinuous,prepositionsoftime.[Contents]2.1WorkinprogressListening：Newprojects-ListentothetelephoneconversationbetweenVickyandSteve,Whatistheirrelationship?-listenagain,choosethebestendingforeachsentence-canyourememberwhatStevedoinginBrazil?-readtheemail,dothetrueorfalsequestions.CoreWords:takeshape,scheduleGrammar:thepresentcontinuousReading:Tempingislearning-Readthetextabouttemping.Choosethebestanswerforeachquestions.-FindwordsorphrasesthatmeanSpeaking:temporaryjobs-workinpairs.Readthesementsabouttemping.Aretheypositiveornegativements?Addyourwonments.Vocabulary:HiringandFiring-workinpairs.Lookatthepicturesandwritethecorrectverbfromeachparagraph.-choosetheappropriatewordstopletethesentences.2.2MakingarrangementListening:Arrangeameeting-it’sFridaymorning.MartinaiscallingDavetoarrangeameeting.Listentotheirconversation.Whendotheyagreetomeet?-workinpairs.Listentotheconversationagain,writediaryforeachpersonabouttheirarrangementinthenextweek.-nowtellyourpartnertheinformationyouhavewritteninyourdiary.-readtheemail,choosethebest“subject”line.-lookatthesequestionsfromtheconversation,tickthesuggestions.CoreWords:arrangement,plant,confirm,receptionWriting:Confirmameeting-lookatthelistofactivitiesbelowandchoosethreetodoonMonday.Writethemonthediarypageandaddanothertwoactivitiesofyourown.-workwithapartner.Usingyourdiarypageinexercises6,arrangetomeetonMonday.-writeanemailtoyourpartnertoconfirmyourmeeting.Usetheemailinexercise4tohelpyou.CoreWords:potentialclient(customer),marketingmanager,productionplant,jobapplicant.Grammar:prepositionsoftimeWriting:Acceptinganinvitation-lookattheletter,whoisitto?Andwhoisitfrom?-putthesentencesintheletterintocorrectorder.-pletetheconversationwithprepositionsoftime.-writeareplytoAndreaGreertoconfirmyourattendanceatthefairandeitheracceptordeclinetheinvitationtothereception.Usesomeexpressionsfromtheusefullanguageboxbelowinyourletter.Write60-80words.LetterLanguage:I’mwritingto…;bestregards;Ilookforwardto…;thankyoufor…;wecanconfirm,Iconfirm…;wewillbedelightedto…,wearepleasedto…;Itwillbeapleasureto…;I’mverysorry,but…;Iregretthat…;Iamafraidthat…2.3WritingTestFormat[FocalPointsandDifficultPoints]FocalPoints:scheduleforarrangingameetingDifficultPoints:prepositionsoftime[Problemsmayexistinteaching]PaymoreattentiontoletterwritingModule3[Objectives]ToableSstoknowpanybiographyandperformanceTopracticelisteningandreadingforspecificinformationToreviewthepastsimple[Contents]3.1CompanybiographyReading:ThemanbehindMcDonald’s-Discussion:workinpairs.Doyoulikefastfood?Whenwasthelasttimeyouwenttoafastfoodrestaurant?Whatdoyoulikeaboutfastfoodrestaurants?Whatdoyoudislike?-readthetextabouthowonemantransformedasmallrestaurantintoaglobalbusiness.Findthefollowinginformation.-readthetextcarefully.Choosethebestendingforeachsentence.CoreWords:feature(V.),menu,milkshake,exclusive,distributor,franchiseGrammar:thepastsimpleReading:CompanyProfiles-workinpairs.Writethreethingsyouknowabouteachofthesepanies.-pletethetextwiththecorrectformoftheverbs.Whichpanyinexercise1doesthistextdescribe?-pletethetextwiththecorrectformoftheverbsinthebox.Whichpanyinexercise1doesthistextdescribe?-workinpairs.Usethepromptstowritequestionsaboutlastminute..doyouknowtheanswerstoanyofthesequestions?-Listenandwritetheanswerstothequestionsinexercise4.CoreWords:cosmetics,naturally-inspired,philosophy,rawmaterial,ethical,highstreet/contract,merge,airline,low-cost,budget.Speaking:Presentingyourpany-decidewhetherthesetypeofbusinessorganizationsusuallyhaveoneownerormorethanoneowner.-workinpairstodesignyourownpany,choosingoneofthetypesofbusinessorganizationinexercises6.pletethefirstcolumnofthetablewithyourpanybiography.-practicegivingaspokenpresentationaboutyourpany,usingthenotesyoumadeinexercise7.-nowpresentyourpanytoanewpartner.-useyournotetowriteashortparagraphaboutyourpany.Youwillnotneedtousealloftheinformation.Choosethemostrelevant,interestingorunusualfacts.Beforeyoustart,readtheparagraphsaboutTheBodyshopandEasyjet.Followasimilarorganizationinyourparagraph.-workwithyourpartnerfromexercise7again.Exchangeyourparagraphsandparethem.Didyouchoosethesameinformationtowriteabout?CoreWords:biography,freelance,limitedpany(publiclimitedpany),partnership,asoletrader.3.2CompanyperformanceVocabulary:Whatpaniesdo-writethenamesofasmanypaniesyoucanthinkofinoneminute,parewithyourpartner.-usetheverbstodescribetheactivitiesofyourpanies.-lookatthepressrelease,whateventiseachpanyannouncing?Choosefromthefollowing.-fillinthefactfileusinginformationfromthetext.CoreWords:organic,cateringservice,ingredient,nutritious,efficient,high-quality,image,conjunction.Writing:Pressrelease-usetheinformationbelowtowriteasimilarpressreleaseforanotherpany.Write60-80words.Readyourpartner’stextandmakeonesuggestionforimprovement.Listening:Companystructure-NigelParkerispresentinghispanytoanewpotentialbusinesspartner.Listentohispresentation,whatisthepany’scorebusiness?-listentothepresentationagainandpletetheorganizationalchart.-decidewhetherthefollowingstatementsaretrueorfalse.Vocabulary:Production,sales,sharepricesGraphDescription:decrease,drop,fall,goup,increase,leveloff,rise,remainsteady,dramatically,sharply,advertise,steadilyReading:Anagencybuildonproactiveprocesses-readtheextractfromapanybrochure.Whoisitwrittenfor?-readtheextractandanswerthesequestions.-usetheinformationaboutthepanyyouinventedonpage29towritethefirstsectionofyourpanybrochure.FollowtheformatoftheSpiderWebbrochure,writeabout80words.CoreWords:agency,proactive,leading(product),mitment,dedicated,consolidate,solid.3.3ListeningTestFormat;Listeningtestpartone[FocalPointsandDifficultPoints]FocalPoints:howtodescribeapany’sprofilesandperformancesDifficultPoints:vocabulary[Problemsmayexistinteaching]Paymoreattentiontoreading.[ProjectDiscussionArrangement]designyourpanyTime:Week3Hours:2+2Arrangement:Eachteam---UsetheintroductionofMcDonald,Easyjet,theBodyShopasreferencetodesignyourownpany.---youshouldintroducethebasicinformation:panyname,pany,panyslogan,panystructure,---furtherinformationincludes:Companyproducts/service---features,howcanyoupetewithotherpanyinthesamebusinessline,listyourpetitorsanddosomeanalysis.Targetcustomerforyourproducts/service.---useSpiderWebasanexampletodesignawrittenpanybrochure(advertisement80words)DiscussionclassInthediscussionclass---eachteamdiscusstheassignedquestions,andfinishmemowriting.---inner-teamassessment.---allocationsforthereport.SharingtimeInthesharingclass---eachteamgivethereportaboutthedesigningofyourpany.---mutualments.---teacher’sments.AssessmentIn-teamassessment(A-B-C-D,A-40%)NumberNameRolePerformancemarks-idea;-participation;-cooperation;NotesMemofortheFirstDiscussionProjectDate:____________________Time:________---_________Week:__________Place：_______________________Topic：_______________________Teacher：____________Theprocessofthediscussion:Achievements:Inter-teamassessment(A-B-C-D,A-40%)TeamnumberPerformanceMarksCommentsTeam1Team2Team3Team4Team5Team6Team7Teacher’sassessmentTeamAllocation(10%)Form(10%)Content(40%)Language(20%)Paperwork(20%)Total(100%)Team1Team2Team3Team4Team5Team6Team7Module4[Objectives]ToableSstoknowtheskillsofinternationalbusinessmunicationandtelephoninglanguageTopracticelisteningandreadingforspecificinformationToreviewmodalverbsandwillforoffersandpromises[Contents]4.1InternationalbusinessReading:FashionindustrycrisisafterEUimportban-workinpairs.Writedowntenclassroomobjectsorthingsyouhavewithyou.Wherewaseachthingmade?Howmanywereimportant?-writedown3thingsyourcountryimportsand3thingsyourpanyexports.Comparewithanotherpair.Wheredotheimportsefrom?-tickthewordsyouknow.Checktheothersinadictionary.-filleachgapinthesesentenceswithawordfromtheboxabove.Thenpareyoursentenceswithapartner.-readthenewspaperarticleaboutimportedclothesandfindsixofthewordsfromtheboxinexercise3.-“right”or“wrong”questions.Compareyouranswerwithapartner.Whichwordshelpedyoutodecidetheanswer?Forthequestionsyouanswered“doesnotsay”,whydidyougivethisanswer?CoreWords:crisis,ban,retailer,custom,missioner,restrictions.Listening:Viewsonimportcontrols-listentotheradionewsitemanddecidewhethereachofthetwospeakersisfororagainsttheimportcontrols.-listenagain,correctthemistakesinthesesentences.Comparewithapartner.Whichspeakerdoyouagreewith?-doyouknowwhathappenednext?Thinkoftwopossibleendings.-listentotherestofthenewsitemtofindoutifyouareright.Speaking:Importedgoods-H&Mbuy30%ofit’sclothingfromchina,and70%ofshoessoldintheUKareimported.Inpairs,discusswhyaEuropeanpanydecidestoimportgoods.Usetheseideas.Canyouaddanyofyourown?Grammar:modalverbs:can/could/shouldReading:Business2business:globalmunication-whatadvicewouldyougivesomeonewhowasarrangingateleconference?-readthearticlefromanin-housemagazineandcheckyourideas.-readthetextagainandchoosethecorrectendingforeachsentence.-matchwordsfromAandBtomakecollocationsfromthearticle.-writequestionswithcollocations,thenaskyourpartnerthequestions.CoreWords:teleconference,informally(formally),virtual,agenda,moderator,tip,mute.4.2BusinessmunicationSpeaking:onthephone-workinpairs.Readeachphraseanddecidewhocouldsayit?-matchwhatthereceptionistsayswiththecaller’sresponses.Thenpracticesayingtheshortexchangewithyourpartner.-listentothetelephoneconversation.UnderlinetheobjectsthatJanementions.-listentotheconversationagain.Completetheorderformwiththecorrectlettersandnumbers.-workinpairs.Practicethetelephoneconversation,followingtheprompts.TelephoneLanguage:canIspeakto…/canIleaveamessage…/canIsaythatbacktoyou…/I’dliketospeakto…/I’llcallbacklater/doesshehaveyournumber/thisis…,of…/holdonplease,I’llputyouthrough/I’msorry,thelineisbusy/wouldyouliketoleaveamessage/Iwillpassyourmessageonto…/Iamafraid…isnotintheofficeatthemoment/thanksforcalling.Writing:Dealingwithplaints-readthissectionofaletterfromacustomertoMr.RajKahn.Whatisthemainpurposeoftheletter?Choosefromthefollowing.-replytothecustomer,apologizingfortheproblemsandgivinganexplanation.Offerthecustomeradiscountof5%ontheorder.Write60-80words.CoreWords:stationary,assure,sincerely,duetoGrammar:willforoffersandpromisesListening:Telephonemessages-listentoextractsfromfourtelephoneconversationsandticktheexpressionsyouhear.-listentofourtelephonecallsandcorrecttwomistakesineachmessage.-listentothreeshortrecordings.Choosethebestanswerforeachquestions.3.3SpeakingTestFormat;Speakingtestpartone[FocalPointsandDifficultPoints]FocalPoints:howtoreceiveandansweraphonecallDifficultPoints:telephonelanguage[Problemsmayexistinteaching]PaymoreattentiontoListening.Module5[Objectives]ToableSstoknowhowtodescribetheachievementsandplansincareerTopracticelisteningandreadingforspecificinformationandreportwritingToreviewthepresentperfectandgoingto[Contents]5.1careerchoicesReading:Escapetheratrace-Workinpairs.Listthemajorchangesthatoccurinaperson’sfamilyandworkinglife.Tellyourpartneraboutachangeyouhaveexperienced.-lookatthephotographsinthemagazinearticlebelowaboutpeoplewhohaveescapedtheratrace.Dothepicturesshowthembeforeoraftertheir’escape’?-readthearticleandpletethetable.-readthearticleagain.Choosethebestanswerforeachquestion.-readthesementsanddecidewhetherPeterorRobsaideachone.-workinpairs.Discussthereasonsforandagainst“escapingtheratrace”.CoreWords:stockbroker,StockExchange,bankrupt,modest,resign,challenge.Vocabulary:MoneyexpressionsGrammar:thepresentperfectListening:careerchanges-PeterScheinandAlexBelangermeetataconference.Listentotheirconversation.Whataretheirjobs?-Listentotheconversationagain.DecidewhethersentencesareRightorWrong.Ifthereisnotenoughinformationtochoose,chooseDoesn’tsay.-howhasAlex’slifechangeinthelastthreeyears?5.2AchievementsandplansReading:In-panymunications-readtheemailandanswerthefollowingquestion.-readtheemailagainandpleteElena’snotes.-workinpairs.CoreWords:fair,printer,quotationWriting:progressreports-pleteElena’semailtotheprinters.-writeElena’sprogressreporttoAndres.Write30-40words.Reading:Talkingaboutresults-workinpairs.ReadthisconversationbetweenBerndtReinhardt,theCEOofapublisherbasedinCologne,Germanyandanex-colleague,Franka.Filleachgapwiththepresentperfectformofasuitableverb.-listentotheconversationandcheckyouranswers.-useinformationfromtheconversationinexercise6topletethisnewsiteminthemagazinepublishingweekly.Grammar:goingtoListening:Negotiatingabankloan-JackandJillHopkinshaveappliedforabankloantostartanewbusiness.ListentothemeetingbetweenJackandthebankmanager,andchoosethebestanswerforeachquestion.-listenagainandpletethebankmanager’squestions.-workingroupoffour,intwopairs.-Inyourgroupoffour,fromtwonewpairsandactouttheconversation.5.3ReadingTestpartonetopartthree[FocalPointsandDifficultPoints]FocalPoints:LanguagetodescribetheachievementsandplansDifficultPoints:reportwriting[Problemsmayexistinteaching]PaymoreattentiontoReadingandListening.Module6[Objectives]ToableSstoknowhowtoarrangeabusinesstravelTopracticelisteningandreadingforspecificinformationandsomedocumentsinthetravelprocessToreviewreportedspeech[Contents]6.1careerchoicesListening:Flightproblems-lookatthewordsinthebox.Underlinethewordsforpeopleandcirclethewordsfordocuments.-writethecorrectwordsfromexercise1ineachspace.-listentofourairpassengerstalkingabouttheirexperiences.Completethedescriptionswiththenumberofthespeaker.-listentothepassengeragain.Choosethebestendingforeachsentence.CoreWords:aircraft,check-in,check-out,luggage,pilot,handler,boardingpass,flightattendant,identitycard,return/singleticket,takeoffGrammar:reportedspeechReading:Nocard,noticket-readthislettertothecustomerhelpsectionofanin-flightmagazine.Hasanythingsimilareverhappenedtoyouortoanyoneyouknow?-readtheletteragain.Decidetheletteragain.DecidewhetherthesesentencesareRightorWrong.IfthereisnotenoughinformationtochooseRightorWrong,chooseDoesn’tsay.-Compareyouranswerwithapartner.Forthequestionsthatyouhaveanswered“right”or“wrong”.Whichwordshelpedyoutodecidetheanswer?Forthequestionsyouanswered“Doesn’tsay”,whydidyougivetheanswer?-workinpairs.DiscusswhatthemagazineeditorcoulddotohelpMr.Ben.-thisistheeditor’sreply.Theparagraphsareinthewrongorder.Putthemintothecorrectorder.-checkyouranswer.-youarethecustomerservicemanageroftheairline.Writeafollow-uplettertoMr.Bentellinghimthefollowing.Writefiveparagraghsasinexercises6.CoreWords:creditcard,purchase,original,reluctantly,trouble-free,boadingpass,refund,unreasonable.6.2TravelarrangementsVocabulary:HotelamenitiesCoreWords:lift,direct-dialtelephone,Jacuzzi,roomservice,conferenceroom(equipment),fitnessroom,laundryservice/contemporary,state-of-art,secretarial,multilingual,concierge,broadband,plimentary,voicemail.Writing:Bookingenquiries-youdecidetocontactthehotelformoreinformation.ReadtheemailtoPaulRoger,thehotelbookingmanager,andcorrectthe5mistakes.-writeanewemailtotheCarltonHoteltomakeabookingenquiry.Usethephrasesinitalics,butinventyourowndetails,write60-80words.-readthebookingenquiryemailfromyourpartner.Writeareplyconfirmingtheavailabilityoftheroomandequipment,andgivingtheprices,write60-80words.Listening:Atthehotel-usethepromptstowritefullsentencesaboutwhatthesehotelemployeesdo.-lookatthesentences.Whichmemberofstaffsaidwhat?Choosefromthejobsinexercise6.-matchsentencesinexercise7withsentencesA-E.-listentofiveconversationsandcheckyouranswers.Listening:Arrangingbusinesstravel-howdoyousaythesetimes?Comparewithapartner.Howmanydifferentwayscanyousaythetimes?-listentotheannouncementsandwritethetimes.-MichaelBurhasaskedhissecretarytobookaflightfromLondonHeathrowAirporttoParisCharlesDeGaulleAirport.Readhisnoteandlookattheflighttimes.Inpairs,decidewithflightMichaelcouldtake.-ListentoMichael’ssecretarycallingthetravelagency,whichflightdoesshebook?Speaking:Makingabooking-workinpairs.Practicemakingflightbookingsusingtheinformationbelow.Writing:Changestoflightdetails-pletetheemailfromatravelagenttobusinessclientusingtheinformationbelow.Write60-80words,givetheemailtoyourpartner.-giveareplytothetravelagnect.6.3writingTestpartone[FocalPointsandDifficultPoints]FocalPoints:arrangementofbusinesstravelDifficultPoints:reportedspeech[Problemsmayexistinteaching]Paymoreattentiontolisteningandwriting.[ProjectDiscussionArrangement]ArrangeabusinesstravelTime:Week7Hours:2+2Arrangement:Eachteam---Usethebasicknowledgeyouhavelearnedinbusinesstraveltogiveafullarrangementofabusinessfact-findingtravelforyourpany.---thisisthefirsttimethattheCEO,MarketingmanagerandR&Dmanagerplantohavea5days’traveltoFranceandItalytohaveafact-findingbusinesstripforyourpany’svaluableclients.YouaregoingtoParis-Marseille-Milan-Rome-Paris.---furtherinformation:youwillvisitMr.DoveinMarseilleandMs.MichaelinMilan,andsignaveryimportantcontractwithKappainRome.---Pleasehelpthepanytoarrangethisbusinesstrip,includingtheflightandhotelbooking,thetransportation,therestaurant,thedesignofthetriproute,andthedetailedbudget.---writealltheinfo