大学科技园企业商业计划书

Revisedat2pmonDecember25,2020.大学科技园企业商业 计划 项目进度计划表范例计划下载计划下载计划下载课程教学计划下载 书ⅹⅹⅹⅹ大学科技园ⅹⅹ企业商业计划书模板第一部分公司基本情况公司名称________________________________________成立时间____________注册资本____________________________实际到位资本____________________其中现金到位________________________无形资产占股份比例____________%注册地点_____________________________________________________________公司性质为（请划）国有___________民营_________国有民营联营_________中外合资________股份公司___________其它_________公司成立后组织机构的演变及营业执照变更情况说明__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________目前公司主要股东情况股东股东名称投资额（万元）本公司股份比例联系人联系电话甲方乙方丙方丁方戊方目前公司内部部门设置情况序号部门名称负责人联系电话12345678隶属于本公司的独资、控股、参股、承包、合作经营、三来一补以及对外采取其它合作方式的下属企业情况：序号企业名称隶属关系企业性质本公司持股比例联系人联系电话12345公司曾经经营过的业务有______________________、______________________、____________________、______________________、______________________。公司目前经营的业务为______________________、______________________、____________________、______________________、______________________。主营业务为_________________________________________________________。公司目前拥有员工________人，其中大专以上文化程度的有________人，占员工总数________%，大学本科以上的有_________人，占员工总数_________%，硕士学位（含中级职称）以上的有_________，占员工总数_________%，博士学位（含高级职称）以上的有_________人，占员工总数_________%公司经营财务历史（单位：万元）项目本年度前1年前2年前3年销售收入毛利润纯利润总资产总负债净资产公司经营负债情况说明：（来源、金额、期限）----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------公司近期及未来3~5年要实现的目标（行业地位、销售收入、市场占有率、产品品牌以及公司股票上市等）___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司近期的发展方向和发展战略_______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司未来3~5年发展方向和发展战略_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________第二部分公司管理层董事会成员名单序号职务姓名工作单位联系电话1董事长2副董事长3董事4董事5董事6董事7董事8董事9董事董事长姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业____________________________毕业院校____________________户口所在地____________联系电话___________主要经历和业绩__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________总经理姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业____________________________毕业院校____________________户口所在地____________联系电话___________主要经历和业绩__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________技术开发负责人姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业____________________________毕业院校____________________户口所在地____________联系电话___________主要经历和业绩________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________市场营销负责人姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业____________________________毕业院校____________________户口所在地____________联系电话___________主要经历和业绩________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________财务负责人姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业____________________________毕业院校____________________户口所在地____________联系电话___________主要经历和业绩________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________其他对公司发展负有重要 责任 安全质量包保责任状安全管理目标责任状8安全事故责任追究制幼儿园安全责任状占有损害赔偿请求权 的人员（可增加附页）姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业____________________________毕业院校____________________户口所在地____________联系电话___________主要经历和业绩________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________第三部分产品/服务产品/服务描述(行业特点、竞争焦点、主要的技术指标和关键技术说明、主要介绍产品/服务的背景、目前所处发展阶段、与同行业其它公司同类产品/服务的比较，本公司产品/服务的新颖性、先进性和独特性，如拥有的专门技术、版权、配方、品牌、销售网络、许可证、专营权、特许权经营等。)___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司现有的和拟申请的知识产权（专利、商标、版权等）__________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司是否已签署了有关专利权及其它知识产权转让或授权许可的 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等，如果有，请说明，并附主要条款_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________技术申请专利情况__________________________________________________________________________________________________________________________产品商标注册情况__________________________________________________________________________________________________________________________产品面向的用户有哪些种类______________________、____________________________________________、______________________、____________________________________________、______________________、____________________________________________、______________________、____________________________________________、______________________、_____________________产品更新换代周期__________________________________________________________________________________________________________________________产品的售后服务和技术支持_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________产品销售成本的构成及销售价格制订的依据__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________产品形成规模销售时，毛利润率为____________%，纯利润率为____________%如果产品已经在市场上形成了竞争优势，请说明与哪些因素有关（如成本相同但销售价格低、成本低形成销售价格优势、以及产品性能、品牌、销售渠道优于竞争对手产品，等等）______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________第四部分研究与开发公司已往的研究与开发成果及其技术先进性（包括技术鉴定情况、获国际、国家、省、市及有关部门和机构奖励情况）________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司参与制订产品或技术的行业标准和质量检测标准情况__________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司在技术与产品开发方面的竞争对手情况，以及公司为提高竞争力拟采取的措施________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________到目前为止，公司在技术开发方面的资金总投入是多少，计划再投入的开发资金是多少（包括购置开发设备、开发人员工资、试验检测费用、以及与开发有关的其它费用）_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________请说明，今后为保证产品质量、产品升级换代和保持技术先进水平，公司的开发方向、开发重点和正在开发的技术和产品_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司现有技术开发资源以及技术储备情况_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司寻求技术开发依托（如大学、研究所等）情况，这些依托的可靠性______________________________________________________________________________________________________________________________________________________________________________________________________________________公司将采取怎样的激励机制和措施，保持关键技术人员和技术队伍的稳定__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司未来3~5年在研发资金投入和人员投入计划（万元）年份第1年第2年第3年第4年第5年资金投入人员（个）第五部分行业及市场情况行业情况（行业发展历史及趋势，哪些行业的变化对产品利润、利润率影响较大，进入该行业的技术壁垒、贸易壁垒、政策限制等，行业市场前景分析与预测）_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________过去3~5年各年全行业销售总额（万元）年份前5年前4年前3年前2年前1年销售收入销售增长率本公司销售收入本公司销售增长率未来3~5年各年全行业销售收入预测（万元）年份第1年第2年第3年第4年第5年销售收入本公司与行业内五个主要竞争对手的比较竞争对手市场份额竞争优势竞争劣势本公司市场销售有无行业管制，公司产品进入市场的难度分析_______________________________________________________________________________________________________________________________________________________________详细描述本公司产品/服务的竞争优势（包括性能、价格、服务等方面）________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司未来3~5年的销售收入预测（融资不成功情况下）（万元）年份第1年第2年第3年第4年第5年销售收入市场份额公司未来3~5年的销售收入预测（融资成功情况下）（万元）年份第1年第2年第3年第4年第5年销售收入市场份额公司未来3~5年的成本费用、营业税及附加、所得税、利润预测（融资成功与融资不成功分别说明第六部分营销策略在建立销售网络、销售渠道、设立代理商、分销商方面的策略___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________在广告促销方面的策略_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________在产品销售价格方面的策略_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________在建立良好销售队伍方面的策略_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________产品售后服务方面的策略___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________其它方面的策略___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________如何保证销售策略具体实施的有效性，请论述__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________对销售队伍采取什么样的激励机制___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________根据营销策略，预算未来3~5年销售费用（包括人工费用）（万元）年份第1年第2年第3年第4年第5年销售费用第七部分产品制造产品生产制造方式（公司自建厂生产产品，还是委托生产，或其它方式，请说明原因）__________________________________________________________________________________________________________________________________________________