英语必修四课文填词关键句型整理

英语必修四课文填词关键句型整理 课文填词关键句型整理 P2~3 1. An advertisement uses words and pictures to ____ _____ __ ___ a product or service, or to _____ __ an idea. 2. A commercial advertisement is one which someone has___ __ to advertise a product or service. 3. PSAs are often___ ___ ___,and are___ __ educate people about health, safety, or any other problem that ____ _____ ____. 4. However, we still must __ ____ __ the _____ methods used in ads to ____ __ ___ us things. 5. ___ __ an ad does not lie, it does not mean it is ____ ____. 6. This statement tries to ___ __ ___ ____ that the toothpaste cures bad breath,__ it does not say that! 7. The grocery just hopes that when you read the ad, you will ___ ____ __the nice comment, remember the words” freshest food”, and ___ _ ____ ____ __the food in the grocery. We must not ___ __this kind of trick! 8. PSAs use some of the same methods, like _____ _____and ____ _____,but they are ___ to ____ the _____. 9. PSAs ___ __teach us and help us __ ___ ___. 10. These ads ___ __widespread__ ____. 11. All of these ads are meant to____ __ ____,and you can often learn a lot by _____ __ ____they give. 12. Finally, I __ to tell you this: think about___ ___ ____ do the things the ad ____,or buy the product or service the ad promotes. 13. ___ __ ____ __ advertisements, we ____ __ use our_______ and not __ __ ____ __ them! P18~19 1. Unlike a single advertisement, an ad campaign is a planned programme of advertisements _____ ____ ___ _ ads to ___ _ ____ _____. 2. When you start a successful ad campaign, you must __ a clear aim and an audience __ ___. 3. It is important to ____ __ ___ what you want to tell the audience and what you are trying to ___ ___ __ __. 4. In an ad campaign you may need to ___ different kinds of media, including posters, newspapers, magazines ,radio and television. 5. In order to ___ __ ____, you will need to do a little _____and _____ __ _____. 6. It is very important to know your audience so you can ___ __ ____ _____ for the right people. 7. After you have decided who your audience is, it is time to decide what you want the audience to ___ __ ____ ____. 8. (*)It is important to always try to ____ __ the audience __ ___ __ get them to ___ __ __ _____ ___. 9. What ___ __ this problem ___ they care about or __ ____ ___? 10. There are lots of different ways to __ your message ___ when you are ____ ____an ad campaign. 11. This decision should ___ ___ __your ___ ____ and which kinds of ads ___ that group best. 12. Every year millions of people around the world die ___ __ smoking. 13. Every ______ __cigarettes contains poisonous chemicals that can _____ __ lung cancer and heart disease. 14. This ___ countries a lot of money and ____ ___ _____ to the ____ of the people. 15. Our interviews also ___ that young people __ _____ ___ what is cool and what their friends like. 16. We will show how smoking is not ___ or _____, because it makes people smell terrible, and gives them bad ____, ____, and ______. 17. If we can _____ young people ___ __ start, they might then ___ their parents and other people to ___ __ smoking, too. 18. (*)We will also ____ __ ____ in the school magazine ____ students ____ the dangers of smoking, and we will organize __ ____ ______ as well. 19. Many people think that smoking is ___ or _____, but they are not ____ _____ __ the damage it does to their health. 20. We want to ___ people __ ______ that many smokers die ___ __ ___ from illness and diseases ____ __ smoking. P22~23 1. I ___ ____ to ____ ____ ____ to your school to talk to you ___ the history and _____ of the Olympic Games. 2. At the ancient Olympics, __ ____ the athletes were all men and they had to compete ___ __ ____. 3.