Entrepreneurship in China _ 0107

null创业杂谈 Entrepreneurship in China创业杂谈 Entrepreneurship in ChinaDavid Dan 陈朝益 President D Square Transformation Consulting Jan.10,2007Who likes to start-up ? Who likes to start-up ? What’s your motivation 动机behind? What’s your motivation 动机behind?Money Opportunity to perform. Fame and power Timing 时机 Others…nullBusinessWeek Aug. 2005 What’s changing? What’s changing? China in 2006 GDP growth 2006: 10.3 % Export growth rate: 21.3% DFI > $ 60 Bill. / year. RD # 2 WW, overpass Japan in 2006. Migration from labor / capital centric industries to IP / knowledge base industries. Olympic / Expo. World wide Outsourcing, Value chain vs. supply chain. Globalization Digital, mobile, personal & Virtual (Video) Broadband wireless communication ( Wi-Max / 3G) - Web 2.0 (Wiki era)nullThe recordsThe recordsNew product & new market development success rate: 30% New start-up success < 10% Joint venture success: 20% M & A success: 30% People, core competence, plan, timing and execution capability What’s your impression of 老板 What’s your impression of 老板 What’s your impression of 老板 What’s your impression of 老板 Are you still interested to start-up ? Are you still interested to start-up ? ContentsContents成功之路 how to succeed & what’s the alternatives to succeed ? 创业之路 创业精神 Entrepreneurship 创业模式 Summary成功之路 - How to succeed - What’s the alternatives to succeed ? 成功之路 - How to succeed - What’s the alternatives to succeed ? How to succeed? by defining your own success path and formulaHow to succeed? by defining your own success path and formulaWho are you ? Who are you ? Flesh: PQ Desire to possession, Desire to pleasureSeoul : EQ / IQ / DQ / AQ Desire to-be Intension, Determination Ambition Action / AdversitySpirit - SQ Be the Owner: Greedy, wealth, good food Hobby, pleasure, be loved, gambling, Adultery, sins…. Human being’s falling natureBe the Winner ( There are losers) The winner,$$, fame, popularity, Power Acceptance, leader, manager Achiever, conditional loveBe the giver / server / Significance Live for others, unconditional love Love, Joy, Peace, patience, Kindness Faithfulness, Coaching灵魂体 What do you like to be ?志向 What do you like to be ?志向Mission / Value / Vision SLRP / Goal / ObjectivesMBOCompass 志向Roadmap Building competitive personality within you:人格 5C Building competitive personality within you:人格 5C Character 个性 Contribution : offer market & social value 市场及社会价值 Concentration: focus 专注 Community: partnership 伙伴 Confidence 信心 Character 个性 5C Character 个性 5CCourage 勇气 Competence 能力 Communication 沟通 Cooperation 合作 Commitment 承诺1.Risk taking 2. Willing to suffer & pay priceLuckiness 好运=Luckiness 好运=预备好 Readiness (Specific focus, competence, team, business plan, finance…etc) + 机会 Opportunity (Time, Vision, Sensitivity) + 决定 Decision + 行动 Action Success is far better than what your planned goals & expectation. and do enjoy and feel good about the achievement Success is far better than what your planned goals & expectation. and do enjoy and feel good about the achievement What’s the alternatives to succeed as career? What’s the alternatives to succeed as career?Entrepreneurs 创业家 Professionals ( 医师 会计师…) Professional managers.专业经理 Others such as public service professionals….etc This is a choice in your life创业之路创业之路 2 kinds Entrepreneurs 创业家 2 kinds Entrepreneurs 创业家1. 虚拟创业 2. 内部创业 3. 外部创业虚拟创业虚拟创业Think one or more levels up: If you were the CEO of the company, what are you going to do ? Learn why the system design in this way? How should we do differently? Instead of follow the process as a staff. Be sensitive over the opportunity surround you, take few cases study in depth and make it works. Don’t complaint, learn from every details and difficulty to grow.内部创业内部创业Use the company resource for the team to perform based on their business plan. This can be an incubation project. Corp. resources include HR, IT, manufacturing, operation, sales and marketing…etc, so the team just focus on their core competence, they have higher chance to succeed. Microsoft, Google,3M,Intel have such mechanism inside the organization. This is the right model for Chinese. 内部创业内部创业 Entrepreneurship外部创业之路 Entrepreneurship外部创业之路Mega-trend of the market environment. Vision & sensitivity to define your own opportunity and focus. Core team & partnership. Realistic business plan. Timing & maturity. Seeding capital. Target key customers’ approval & acceptance. Risk assessment: worst case scenario. Entrepreneurship外部创业之路 Entrepreneurship外部创业之路Competitor analysis. Execution plan with ownership: 管销人发财( management, sales and marketing, HR, RD, finance) manufacturing & operation. “Be ready to suffer in the 1st 2 years” with your family agreement. Entrepreneurship外部创业之路 - After 2 years Entrepreneurship外部创业之路 - After 2 yearsThe team. The result based on business plan : Products, service and revenue, margin…etc as indicators. Then this company is ready for phase 2 by inviting external investors and VC to speed up the growth based on the foundation established. Entrepreneurship创业精神Entrepreneurship创业精神Vision远见 Energy动能 Passion热诚 Persistency坚持 Price: Willing to take risk and pay the price 付代价创业模式创业模式China new start-up modelsChina new start-up modelsMigrate offshore mature business models to China and add up China local expertise and contents, such as culture, environment, policy and timing. Global mega trend projects, such as energy, green environment, medicare & health, eLearning, 3GTV, automotive ( car, accessory, service, parking, pre-owned, rental…etc), outsourcing. China unique innovation.China successful model - Offshore technology + Local expertiseChina successful model - Offshore technology + Local expertiseCtrip ( Expedia in US) Home Inn ( Holiday Inn in US) Focus media ( Popular in Taiwan / HK already) What else ? examplesWhat else ? exampleseLearning Health care & healthy food supply chain. Pre-owned car market on the web. Car rental. Car parking in major cities Used or refurbished goods management. Waste management (WM) Outlet mall. External storage service in major cities. Social networking Web in China. Graded chef training and certification system. Quality and professional travel. Energy. Green business. Outsourcing 3G TV broadcastingChina new start-up modelsChina new start-up modelsMigrate offshore mature business models to China and add up China local expertise and contents, such as culture, environment, policy and timing. Global mega trend projects, such as energy, green environment, medicare & health, eLearning, 3GTV, automotive ( car, accessory, service, parking, pre-owned, rental…etc), outsourcing. China unique innovation. Differentiation in China to startup Differentiation in China to startup Company Process Product Business model Apple - V V Google - V V 3M - V V Toyota V V - Microsoft - V V GE V V - Intel - V - Plus time efficiency & effectivenessChina industries outlookChina industries outlookInnovation on : product 产品, Process 流程 快递问题件怎么处理流程河南自建厂房流程下载关于规范招聘需求审批流程制作流程表下载邮件下载流程设计 & service model 服务模式nullFaster / Better / Competitive (Product / Process / Business Model) Venders Technology sources Customers Competitors or New business model 异业交流 Alliance / Ecosystem / Outsourcing partnersTechnologies ( Materials) - disruptive technologyGovernment Regulation Industrial Standard Innovation model in China China new start-up opportunity 115 China new start-up opportunity 115Take the advantage of national policy focus. Energy Manufacturing Transportation ServiceInnovation creation model - Blue ocean strategyInnovation creation model - Blue ocean strategyEliminate 除Minimize 减Enhance 加乘Create 创 Innovation Model in ChinaInnovation Model in China高中 低痛点,盲点, 甜蜜点农民 RMB$2,762城市 > RMB$ 11,620< RMB$50,000 carOLPC US$ 100 PCTarget global marketTarget global marketMatureEmergingUnder-developingMarket population2 Billion4 Billion中东, 伊朗,东南哑,东欧,印度非洲 Performance indicators of phase 1 in 2 years Performance indicators of phase 1 in 2 yearsDelivered the 1st product. Stable core team. Internet company: Traffic on the web, quality and quantity of subscribers, such as myspace, youtube, Skype..etc. Potential profitable soon. Capable to manage market dynamics. Then ready to move to phase 2. Enjoy the significance: Passion - 用心去工作并感受快乐 Enjoy the significance: Passion - 用心去工作并感受快乐 导师 Coach or Mentor - Give you different perspectives导师 Coach or Mentor - Give you different perspectives 行行出状元 行行出状元Entrepreneurs 创业家 Professionals ( 医师 会计师…) Professional managers.专业经理 Others such as public service professionals….etc This is your choice, enjoy with passionWho like to 创业 ? Who like to 创业 ? D Square Transformation Consulting 介绍D Square Transformation Consulting 介绍Outsourcing consulting and project management. 委外諮詢 Organizational transformation consulting.企業轉型諮詢 Executive coach. Young professional coach.Thank youThank youContact David Dan 陈朝益 D Square Transformation consulting Inc. 主要企業轉型諮詢公司 David.Dan@ConsultD2.com WWW.ConsultD2.com WWW.Kaifulee.com