Social Cognition, Vol. 30, No. 6, 2012, pp. 715–733
715
© 2012 Guilford Publications, Inc.
Correspondence concerning this article should be addressed to Michael Inzlicht, Ph.D., Department
of Psychology, University of Toronto Scarborough, 1265 Military Trail, Toronto, Ontario M1C 1A4,
Canada; E-mail: Michael.Inzlicht@utoronto.ca.
TRITT ET AL.
WHAT’S SO SPECIAL ABOUT DEATH?
ToWarD a biologiCal UnDersTanDing
of morTaliTy salienCe (anD oTher ThreaT
CompensaTion proCesses)
Shona M. Tritt and Michael Inzlicht
University of Toronto
eddie harmon-Jones
University of New South Wales
Terror management theorists have proposed explanations of why death
anxiety has a special status beyond other anxieties and furthermore argue
that awareness of death elicits a defense mechanism that is qualitatively
different from other sorts of threat-defense mechanisms. Our review sug-
gests that the biological mechanisms through which thoughts of mortality
motivate defensive behavior are not unique. rather, we propose that an
evolutionarily primitive, biologically based anxiety system underlies mor-
tality salience (MS) effects. Death anxiety may well be a mainspring of hu-
man activity, yet we suggest that a fundamental set of biological responses
to uncertainty—and the processes associated with them—lie at the root
of MS defenses. Our proposed motivational account of mortality salience
provides a biologically informed, mechanistic elucidation of threat-com-
pensation processes that may be applied to a wide range of social psycho-
logical phenomena.
Based upon cultural anthropologist Ernest Becker’s (1973) theory of Generative
Death Anxiety, terror management theory (TMT; Greenberg, Pyszczynski, & Solo-
mon, 1986) proposes that much of human behavior is unconsciously generated
to deflect fear of inevitable death. TMT has been applied to a wide variety of do-
mains and has a large following. Since its original conception in 1986, a new field
of social psychology, experimental existential social psychology, has been established.
Indeed, over 5,300 articles have been published citing the term terror management
since the mid-80s and a widely disseminated, award-winning film, Flight from Death
(Shen, 2006), has been produced.
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716 TriTT eT al.
TMT has not been without its detractors, however. Some have argued that the
putative mortality salience defense effect is driven by fundamental psychologi-
cal needs not specific to death management, such as general needs for certainty,
meaning, and control. TMT theorists have accorded special status to death anxiety,
arguing that it is distinct from—and supersedes—all other anxieties (Greenberg
& Arndt, 2011; Greenberg et al., 1986). Yet such theorists have not proposed any
biological mechanism to account for what they suggest is its pervasive influence
upon human behavior.
We review the research literature related to the biological basis of threat-defense
responses in an effort to account for mortality salience effects. In doing so, we ad-
dress the issue of whether awareness of death elicits a defense mechanism that
is qualitatively different from other sorts of threat-defense process mechanisms.
Based on this review, we suggest that the biological mechanisms through which
thoughts of mortality motivate defensive behavior are not unique. Rather, a gen-
eralized, evolutionarily primitive, anxiety system may underlie mortality salience
effects. This broad-based motivational account of defense against death anxiety
provides a biologically informed, mechanistic elucidation of threat-compensation
processes that may be applied to a wide range of social psychological phenomena.
morTaliTy salienCe Defense:
a seleCTive revieW of The proposeD meChaniCs
Proponents of TMT suggest that humans, unlike other animals, have the cognitive
capabilities to conceive of their own mortality, which in turn instills in them an
anxiety like no other (Greenberg & Arndt, 2011; Greenberg et al., 1986). As a result,
they suggest that humans have developed a unique system of buffering this death
anxiety. TMT posits a dual-process model in which (1) conscious thoughts of death
are avoided by proximal defenses such as rational threat-focused attempts to sup-
press awareness or distract attention from death, and (2) unconscious thoughts of
death are defended against with distal defenses such as bolstering conceptions of
self and reality that provide a sense of symbolic immortality (Pyszczynski, Green-
berg, & Solomon, 1999).
Distal defenses have been of particular interest to social psychologists. TMT
theorists have proposed two fundamental defenses that alleviate existential terror:
(1) a cultural worldview—a shared symbolic construction of reality that entails a set
of standards for attaining a sense of personal value, and (2) self-esteem, which is
facilitated by the belief that one is living up to the standards of value proscribed
by a cultural worldview (Pyszczynski et al., 1999).
TMT advocates argue that research supports the existence of both of these pro-
cesses. Reminding individuals of their mortality, a paradigm known as mortality
salience (MS), leads them to exhibit an increased need to believe in their cultural
worldview. Yet this effect is attenuated among individuals with stable, high self-
esteem (Harmon-Jones, Simon, Greenberg, Pyszczynski, Solomon, & McGregor,
1997; Schmeichel, Gaillot, Filardo, McGregor, Gitter, & Baumeister, 2009).
The MS paradigm has been exemplified in a great number of studies in which
experimenters remind participants of their mortality, administer a distractor task
to ensure that the participants are not able to work through their death anxiety
with rational proximal defenses, and then take note of increased need for faith in
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WhaT’s so speCial aboUT DeaTh? 717
their cultural worldview (see Burke, Martens, & Faucher, 2010 for meta-analytic
review). The increased need for faith in the worldview is often associated with
measures of cultural worldview defense, which is operationalized in terms of either
more positive or more negative evaluation of people and ideas that respectively
support or disconfirm their worldview.
For example, MS has been found to lead to more favorable evaluations of indi-
viduals who uphold culturally accepted moral standards (e.g., Florian & Mikulinc-
er, 1997), but to less favorable evaluations of individuals who have transgressed
against culturally accepted morals (e.g., Florian & Mikulincer, 1997). Following
MS, participants have also been shown to judge less positively others who have
criticized their culture (e.g., Greenberg, Simon, Pyszczynski, Solomon, & Chatel,
1992), or are dissimilar in some way from themselves (e.g., McGregor et al., 1998).
MS moreover leads to more discomfort when perceiving behavior that is coun-
ter to cultural norms (Greenberg, Simon, Porteus, Pyszczynski, & Solomon, 1995).
Consistent with the second type of distal MS defense strategy proposed by TMT,
individuals with high, stable self-esteem show less anxiety in response to general
anxiety threats (Greenberg, Solomon, et al., 1992) and less worldview defense in
response to MS (Harmon-Jones et al., 1997; Schmeichel et al., 2009).1
TMT theorists suggest that it is the accessibility of death-related thoughts rather
than the direct emotional experience of fear or anxiety that drives the MS defenses
(see Pyszczynski et al., 1999). In other words, TMT suggests that MS causes in-
dividuals to (nonconsciously) engage in defense mechanisms that allow them to
avoid existential anxiety.
Before moving further with our discussion of the role of emotion in MS effects, it
is important to define and discuss a few terms and issues concerning affective pro-
cesses. We use the broad term “affect” to describe the moods/emotions that may
be created by MS. This is to avoid the baggage associated with the terms mood
and emotion.2 Affective states are often regarded as involving subjective experi-
ence, changes in physiological arousal, and behavioral expressions. Decades ago,
affective scientists realized that these responses do not intercorrelate highly (Lang,
1968). More recently, research has suggested that affective states can occur without
conscious subjective experience (Winkielman & Berridge, 2004). The experience of
anxiety, then, may refer to a state of physiological arousal that is not necessarily
accompanied by self-reported anxiety/distress. Thus, the affective state evoked by
MS may be unconscious or at least not verbalizable, but it may be measurable with
physiological or behavioral assessments.
Some evidence suggests that this may be the case. MS inductions do not pro-
duce increases in self-reported negative affect, anxiety, or distress. In addition,
self-reported affect is consistently found not to mediate the worldview defense in
1. TMT is a wide-ranging theory that addresses the many ways in which death- and self-awareness
impact human culture, behavior, and attitudes. As such, TMT is not a single bounded theory but is
a literature composed of numerous independent theories dealing with human mortality. Our review
specifically and exclusively focuses upon elucidating the biological mechanism through which
MS elicits cultural worldview defense. This is because this phenomenon has been the subject of
comprehensive empirical and theoretical investigation.
2. Although psychological scientists who study affective processes often suggest that emotions and
moods are distinct affective processes, Frijda (1986, p. 60) argued that the distinction between mood
and emotion is “unsharp.” This is exemplified, for instance, by the fact that moods, which are viewed
as differing from emotions in that they are longer in duration and have a less definite cause, may
sometimes be of long durations but be associated with known triggers (see Frijda, 1993).
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718 TriTT eT al.
response to MS (e.g., Arndt, Allen, & Greenberg, 2001; Pyszczynski et al., 1999).
Indeed, some studies have found an inverse relationship between the amount of
death-related distress expressed and the extent of worldview defense observed
(e.g., Greenberg, Simon, Harmon-Jones, Solomon, Pyszczynski, & Lyon, 1995). In
one of only a few examinations of physiological responses, however, Arndt and
colleagues (2001) found that following a subliminally presented MS prime, indi-
viduals had greater muscle activity over their brows (corrugator muscle region).
This is a psychophysiological correlate of increased negative affect, which suggests
that mortality salience does induce physiologically experienced affect, though this
did not mediate the effect of MS on cultural worldview defense.
Greenberg and colleagues (2003) provided evidence that they argue confirmed
that it is the potential for anxiety and not the actual experience of anxiety that leads
to cultural worldview defense following MS. Participants who believed that they
had been given a memory enhancing drug exhibited cultural worldview defense
following MS, whereas those who thought that they had taken an antianxiety drug
did not. This finding suggests that the effects of MS are reduced (or even elimi-
nated) when participants do not believe that they are capable of experiencing anxi-
ety. According to the authors, this substantiates the notion that it is the potential
for anxiety and not anxiety itself that leads participants to defend their cultural
worldview in response to MS. It should be noted, however, that expecting to take
an antianxiety drug might actually reduce experienced anxiety due to the well-
known placebo effect. Placebos, which modify participant’s expectations of their
capacity to experience negative affect, have been found to alleviate symptoms of
anxiety (e.g., see Clayton, Stewart, Fayyad, & Clary, 2006), depression (e.g., see
Fournier et al., 2009), and pain (e.g., Benedetti & Amanzio, 1997). Recent func-
tional neuroimaging research has suggested that placebo pills attenuate activation
of neural processes associated with negative emotional responses to aversive vi-
sual stimuli (Petrovic et al., 2005). Accordingly, Greenberg and colleagues’ (2003)
findings may alternatively be interpreted as showing that the expectation of no
anxiety created by labeling the pill influenced participants’ experienced affective
state, which in turn, influenced MS effects.
In sum, it seems that more evidence is needed to substantiate the notion, put
forward by TMT, that it is the potential for and not the actual experience of anxiety
that leads to cultural worldview defense following MS.3
The psyChologiCal meChanism of morTaliTy salienCe
Defense: inTegraTing alTernaTive Theories
Several alternative explanations have been put forward in recent years to account
for the MS phenomenon. Taken together, these imply that cultural worldview de-
fense is elicited by a general mechanism for dealing with a wide array of psycho-
3. Indeed, the only supporting evidence for the notion that cultural worldview defense is not
mediated by self-reported negative affect relies on a null effect. Because any number of factors
can cause a null effect, the lack of mediation does not provide strong evidence. This is particularly
problematic because the measures used to assess cultural worldview defense are influenced
by variables besides MS (e.g., pre-existing attitudes), which may negate its sensitivity to detect
significant relationships with mediating variables.
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WhaT’s so speCial aboUT DeaTh? 719
logical threats, associated with experienced rather than potential for anxiety per se,
as has been hypothesized in the TMT literature. Misattribution of arousal, uncon-
scious vigilance, cognitive dissonance, and uncertainty management, for instance,
have all been suggested as psychological mechanisms, unrelated to death anxiety,
which may underlie the MS effect.
Misattribution of Arousal (Dutton & Aron, 1974; Schachter & Singer, 1962)—which
occurs when individuals are induced to feel arousal and then falsely attribute such
arousal to an unrelated activity—has been argued to underlie the MS effect (e.g.,
Proulx & Heine, 2008). Participants may misattribute their aroused state in re-
sponse to MS to their positive or negative reactions to in-groups and out-groups,
respectively, causing the cultural worldview defense phenomena. This seems par-
ticularly plausible given that a distraction exercise is often administered follow-
ing MS, which may distract participants from acknowledging the cause of their
arousal (death anxiety).
In support of the notion that misattribution of arousal plays a role in MS defense,
research indicates that when participants are given external cues upon which they
can misattribute their feelings, the effects of MS disappear (Goldenberg, Arndt,
Hart, & Routledge, 2008). If it is the case that MS defense effects are attributable
to misattribution of arousal, then this might suggest that experienced anxiety stem-
ming from any threat—rather than the potential for death anxiety, specifically—
should lead to cultural worldview defense, provided that individuals do not cor-
rectly attribute their negative affect or arousal to the actual cause of the arousal.
In support of this possibility, Proulx and Heine (2008) exposed participants to
absurdist information that violated their expectations and found that this led to
cultural worldview defense reactions. However, this effect only occurred when
participants were not given an explanation of their arousal. This suggests, then,
that the consequences of MS may be due to arousal that is not worked though,
rather than death anxiety, specifically.
In a similar vein, Holbrook, Sousa, and Hahn-Holbrook (2011) have suggested
that cultural worldview defense may be caused by unconscious vigilance—a state
of arousal initiated by alarm cues processed below the threshold of consciousness
that heighten the intensity of reactions to positive and negative affective stimu-
li. These researchers argue that MS-induced unconscious vigilance (rather than
death anxiety, per se) leads to polarized perceptions of in-groups and out-groups.
Support was found for this hypothesis in a series of four studies where MS led
to biased judgments of sounds and images unrelated to cultural worldview, and
where subliminal threats unrelated to death evoked cultural worldview defense
(Holbrook et al., 2011).
The reduction of cognitive dissonance (Festinger, 1957) may provide yet another
explanation of MS defense. Cognitive consistency is an essential component of
any cultural worldview. Some theorists (e.g., Jonas, Greenberg, & Frey, 2003) have
accordingly argued that a cultural worldview may alleviate cognitive dissonance,
an aversive mental state that occurs when one’s expectations have been violated
(Festinger, 1957). MS may cause feelings of dissonance between an individual’s
behavior, which tends to serve long-term goals, and the realization that life could
end at any instant. This dissonance may cause individuals to engage in world-
view-consistent cognitions and behaviors as a means of reducing the dissonance.
In other words, MS might arouse cognitive dissonance and worldview defense
might act to relieve dissonance.
720 TriTT eT al.
In sum, a number of theories suggest that more general psychological mech-
anisms than those articulated by TMT, associated with experienced rather than
potential anxiety, may function to produce the MS/cultural worldview defense
phenomenon. If this is the case, then psychological threats besides death anxiety
should elicit cultural worldview defense. Although some studies have indicated
that cultural worldview defense is elicited in response to death anxiety but not
other anxiety-producing stimuli such as thoughts of physical pain, worries about
life after college, or failing an exam (e.g., Greenberg, Pyszczynski, Solomon, Si-
mon, & Breus, 1994; Greenberg, Simon, Harmon-Jones, et al., 1995), these stimuli
may not be sufficiently troublesome and at the right level of unconsciousness to
provide a good comparison for the effects of MS. It may be that a stimulus needs
to be sufficiently anxiety provoking and at the right level of unconsciousness in
order to incite a state of unconscious vigilance/arousal that motivates defensive
reactions. Much research into the effects of affective states on other perceptions
and judgments has revealed that consciousness of the source of the affective state
and/or the affective state itself can eliminate the direct effect of the affective state
on the perception/judgment (Berkowitz, 2000).
Indeed, other studies that have compared the effects of MS to threats to other
salient psychological needs have suggested that cultural worldview defense may
not be specific to death anxiety. Threats to psychological needs such as certainty
(e.g., McGregor, Zanna, Holmes, & Spencer, 2001; van den Bos, 2001), meaning
(Proulx & Heine, 2008; Proulx, Heine, & Vohs, 2010; Randles, Proulx, & Heine,
2011; Simons & Rensink, 2005), affiliation/attachment security (Baumeister &
Leary, 1995; Hart, Shaver, & Goldenberg, 2005), faith in the social system (e.g., Jost
& Banaji, 1994; Lerner, 1980), and personal control (Kay, Gaucher, Napier, Callan,
& Laurin, 2008; Whitson & Galinsky, 2008)—like MS threats—have all been found
to evoke cultural worldview defense. Accordingly, some researchers have argued
that a psychological need other than to buffer death anxiety may represent the
prime mover of human behavior that underlie responses to MS (e.g., Hart et al
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