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首页 网站内部优化基本知识(Basic knowledge of website optimizati…

网站内部优化基本知识(Basic knowledge of website optimization).doc

网站内部优化基本知识(Basic knowledge of w…

ye丽容
2018-11-10 0人阅读 举报 0 0 暂无简介

简介:本文档为《网站内部优化基本知识(Basic knowledge of website optimization)doc》,可适用于社会民生领域

网站内部优化基本知识(Basicknowledgeofwebsiteoptimization)网站内部优化基本知识(Basicknowledgeofwebsiteoptimization)NowmoreandmorepeopleareveryinterestedintheSEO,therearemanynovicefriendsjustcontactthisone,isnotveryunderstanding,todayissimpletosharesomebasicSEOknowledgeaboutthesiteitself,ifyouareaSEOmaster,canalsohelpthatIsayisnotwrongTitleInformation"Titleusedtotellwhatthemaincontentsofthiswebusersandsearchengines,andwhenuserstosearchyourwebpageinthesearchengine,asthemostimportanttitlecontentdisplayintheabstractWhenasearchenginejudgestheweightofawebpagecontent,titleisoneofthemainreferenceinformationUsually,thetitleofawebpagecanbedescribedthisway:Home:sitenameorsitenameserviceorproductsChannelpage:channelnamesitenameThearticlepage:thetitlechannelnamesitenameTheabove""canuse""or","instead,personalpreference,aslongasthecleardivision,generalincharactersAtthesametime,somepointstonoteare:ThetitleshouldbeclearandcontainthemostimportantcontentofthispageConcise,concise,donotlistinformationthatisnotrelevanttowebcontentUserbrowsingisusuallyfromlefttoright,andimportantcontentshouldbeplacedinthefrontofthetitleUsingthelanguagedescribedbytheuserIfyouhavetwowebsitesinbothEnglishandChinese,tryusingthefamiliaroneasTitleDescriptionMetainformationDescriptionispartofthemetatag,locatedinthe<head>sectionoftheHTMLcodeDescriptionisaconcisesummaryofwebcontentIfthedescriptiondescriptionandwebcontentmatch,thesearchengineswillbeoneofthechoiceofdescriptionasthetarget,agooddescriptionwillhelptheuserfromthesearchresultstodeterminewhetheryourwebcontentanddemandDescriptionisnotareferencefactorforweightcalculationThepresenceorabsenceofthistagdoesnotaffecttheweightofthepageItisonlyusedasachoicetargetforthesearchresultssummaryRecommendedpractices:Webpages,channelpages,productparameterpages,etcnolargetextcanbeusedasasummarypage,themostsuitablefortheuseofdescriptionCreateadifferentdescriptionforeachpage,avoidingallpagesusingthesamedescriptionReasonablelength,butlongbutshortKeywords,thatis,keyword,thatis,thesiteitself,themainkeywords,itisrecommendedthattheorso,predicthowthefuneral,pleasepayattentiontoZhongZhixinblogorwebmasterheartforumSitemapSitemapsitemapisalistofthepagesonyoursiteCreatingandsubmittingsitemaphelpssearchenginesfindandunderstandallofthepagesonyoursite,includingwebpagesthatsearchenginesmaynotfindthroughtraditionalcrawlingmethodsYoucanalsousesitemaptoprovideadditionalinformationaboutyoursite,suchasthelastupdatedateandtheupdatefrequencyofthesitemapfile,forreferencebythesearchengineTobettergraspthewebsite,sitemapandsearchrankingdoesnotmatterBasically,opensourceprogramsnowhaveautomaticsitemapgenerationtools,likeDZ,Dede,zblog,andsoon,ofcourseyoucandoityourselfGiveanexample:<XML,version=,,encoding=,>><!XMLfilewithencoding><urlset><!>tagrequired<url><!requiredlabels,thisisaspecificlinktothedefinitionofentrance,eachdatawith<url>and<url>includedintheinside,thisisamust><loc><loc><!required,URLlinkaddress,lengthofnotmorethanbytes><lastmod><lastmod><!youcannotsubmitthelabeltothelastupdatetimespecifiedthelink><changefreq>daily<changefreq><!youcannotsubmitthelabel,telltheupdatefrequencyofthislinkmayoccurwiththelabel><priority><priority><!youcannotsubmitthelabel,thislinkisusedtospecifythepriorityratiorelativetootherlinks,thisvalueisscheduledfor><url><urlset>pageWhenyourpagehasbeendeleted,andtheuserthroughthesearchenginetoshrinktoyoursiteinformation,wecansetupapage,thepagedoesnotexisttoautomaticallyaccessthepage,sothatnotonlythesearchengineisagoodthing,buttheuserexperienceisverygoodredirectWhenapageisaccessedautomaticallyjumptothespecifiedpage,soastotransfertheweight,suchaswhenyouvisitzhzhxincomwillautomaticallyjumptothewwwzhzhxincom,themethodcanuseredirectcode,canalsousetheservertojumpIfyoustilldonotknowhowtosetupfriends,itisrecommendedinBaiduEncyclopediaSearchredirect,whichdescribestheveryclear,allkindsofmethodsaredescribedindetailPictureALTinformationAddALTtothepicture,sothatwhentheInternetisslow,thepicturecannotbedisplayed,lettheuserunderstandthepicturetoconveytheinformation,butalsoallowsthesearchenginetounderstandthecontentofthepictureSimilarly,whenusingpicturesfornavigation,youcanalsousetheAltannotationanduseAlttotellthewebpagewhatthesearchengineispointingtoFlashtextinformationAtpresent,thespidercanonlyreadthetextcontent,flash,picturesandothernontextcontentcannotbeprocessedtemporarily,placedinflash,picturesoftext,spiderscannotidentifySo,ifyoumustuseflash,itisrecommendedtoaddannotationinformationtotheobjecttagThisinformationisconsideredasadescriptionoftheFlashLetsearchenginesbetterunderstandyourFlashcontentFrameandiframeframeworkstructuresItisrecommendedthatyoudonotusetheframeandiframeframework,andthatthecontentdisplayedthroughtheiframemaybediscardedbythesearchenginesHTagsTheeachpageonlyone,thebestisthe"ultimatekeywords,iscalledamountaincannotbeaccepted

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网站内部优化基本知识(Basic knowledge of website optimization)

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