购物中心、商场楼层主管岗位职责Marketing Manager.doc（中英文）

购物中心、商场楼层主管岗位职责Marketing Manager.doc（中英文） MARETING MANAGER – WORK LEVEL 21 购物中心购主管工作购购 楼—1 My manager is: Mall Manager 我的购理是,购物中心购购理运 My job is: To lead marketing team to carry out advertising events, sales promotion activities and PR events according to mall’s target and the development trend of market. To develop plans of mall advertisement (such as AD location, LED and other available Medias) and advertising space leasing proposals. To supervise and coach leasing executive to carry out and manage space leasing to achieve AD revenue target. 我购购承租购日常购购购小票收集及核购工作运售购购承租购日常购出购及退购购的, 管理工作～承租购购购通购购程中遇到的购购～以便更加完善管理工作与沟运. I am a Work Level 2 because: I support my team to deliver service and / or manage other resources to deliver service using analysis and judgment 我定期购购管购域各承租购购～向购购理购购。区运状况运 I spend : 30% of my time carrying out promotion events and deciding advertisement locations (including AD space, LED and other media) 我购购租购购购日常行购购止及工作容的购督管理～内30% 20% of my time finishing post-opening leasing works and adjusting brands 我购购购施购购理部署的各购工作任购～运20% 15% of my time making regulations, work plans and work flows, assigning work, reviewing and summarizing to help my team develop and achieve target 我购购购助购管理人购购理未解事宜～楼决15% 15% of my time over seeing and managing the customers service and resolving complains 我购购督促租购购交购中各购购用运～15% 10% of my time maintaining the relationship with media and government 我购购承租购日常购出购及退购购的管理工作～10% 10% of my time making quarterly/monthly/weekly plan for my team 我购购承租购日常购购购小票收集及核购工作～运售10% 我知道我做的好～如果,很 I know I’ve done a great job if •The mall gains good reputation in the local market 与运购购购理分析租购购购及提出有效性建购～ The marketing planning is well planned and successfully implemented 定期购购管购域各租购购区运状况 I am proactively responsible for tenants and outsourced agents in Tesco Way 努力购相购商品知购～提高购购素购。学 •I can coach and lead the mall operation team to provide better service to the customers 购助公司完成大型促购 方案 气瓶 现场处置方案 .pdf气瓶 现场处置方案 .doc见习基地管理方案.doc关于群访事件的化解方案建筑工地扬尘治理专项方案下载 的购行工作。 I can constantly improve and optimize my performance based on • top management’s directions 购购新引购品牌修方面的初购工作。装 我需要和购些人合作The people I need to work with are: Inside my function在我的购能内Outside my functionMall operation Team 购物中心购购购运Regional CEO 区购购理 区市购理Regional Marketing Team Regional IT/HR/Legal/Finance 购购区支持购购Team 其Other Mall Marketing managersTesco hypermarket store 他购物中心市购购理购物中心购购理manager Tesco 政府和媒体Government & MediaThe skills I need are: Leadership and Operating Experience required General skillsskills Customer Focus,Good check record ,hatfor mall operation指购购购范管理 购、引购、购督商购遵守购Personal Integrity 物中心各购管理购定～ 文明购商、守法购购。商购购系购购 ,Rich experience in Drive 招商、购租、购购、购购购购、后购招Marketing and 充分了解商管理promotionTeam Working 商购购购情～保持购商况 购购合作 购的购心、购注和助～帮Developing 保持良好的合作购系。 Self/Others Planning and 商品管理 购和购划implementationAnalysing and 施Decision Making ,Rich experience in 活购策、购施划 Leadership Training at Operating Options Development How Tesco Model –Programme Core skillstraining solutionsThis is to ensure clear and consistent reporting lines What I have ActivitiesThis is to ensure clear and consistent to doreporting lines People – To consistently deliver Every Little Helps for our This is the ‘essence’ of the job – 1 sentence that captures what the Peoplepurpose of the job is. 购施购目后购招商工作。An opportunity to get onThis is the ‘essence’ of the job – 1 购购购购购理成功率、及购率sentence that captures what the This captures the Work Level of the job in 1 sentence purpose of the job is.so that the job holder is clear about the level they are expected to operate at.An interesting 购公司各购工作购量购行有效购跟 This is the ‘typical’ proportion of time spent This captures the Work Level of the job in 1 sentence on different elements of the job; this could so that the job holder is clear about the level they are jobalso include time spent in Stores or expected to operate at. 购行目购管理及考核 Internationally. A manager This is the ‘typical’ proportion of time spent on different elements of the job; this could These are the 6-8 key measures of success also include time spent in Stores or made up. This includes both ‘hard’ i.e. KPI Internationally. Targets and ‘soft’ measures, i.e. breadth of thinking.who helps These are the 6-8 key measures of success made up. This includes both ‘hard’ i.e. KPI meTargets and ‘soft’ measures, i.e. breadth of thinking. To be treated with respect Customer – To consistently deliver Every Little Helps for our customers Earn lifetime •experience for the customers to earn their lifetime loyalty loyalty • 购理客购投购～购购各部购购足客购需求The aisles are I work closely with our tenants to co-implement • clear marketing activities to meet the requirements of I can get what the local customersI want • 定期购商购、购客意购予以收集、回购、购购行初步分档并The prices are 析和购购。good • I adjust the tenant mix and provide the tenants I don’t queueThe staff are great with resources to optimize their sales capability so as to provide the best shopping experience to the customers 与沟商购、购主保持良好的通购系～购商购提供购购指购支持• I hold the seasonal forum and weekly • communication meeting with tenants 购购购租购的培购。 Lead and communicate with the tenants to provide • consistent service to the customers • 购购购一商购购购客的服购购准 并 Operations – To consistently deliver Every Little Helps for operations We try to get it 1、• 管理好所有商购短期租购 I manage the Tenants right firstand optimize tenant mix • 每日巡购～购购购督购物购境、购件、购购购购作好运条运状况并time 巡购购购 I cooperate and support the tenants to We deliver maximize their potential so as to constantly bring consistently profits to the mall • 及购、准地购购公司精神和反购商购购购～购购、控制购购确 everyday 秩序～购掌握本购的一切情。随区内况 I develop and We make our build close relationship with the local tenants as well as the anchor tenants in bigger regionsjobs • 购购购购购的购境管理、商品管理、购管理、服购管理、运售 easier to do促购管理、形象管理等～购购解各购工作～保购日常购决 运工作的正常购行I develop and maintain healthy We know how and long-term relationship with local authorities and outsourced agentsvital our •完成商购租金等各购购用的收购工作 jobs are I build and maintain healthy and long-term We always relationship with the media to better promote the save time mall and implement mall marketing activities and money 管理商购日常作～保购工作效率 运• I manage the mall daily operation and optimize working efficiency 购购购购推方案的初步制定、购批和购行。广• • Finance – To consistently deliver Every Little Helps for financeGrow sales•I check and advise onsite finance team to provide true financial analytical report which can be the Maximise future reference for cooperating with tenantsprofit •购展购商购的租金、物管购等购用催收。 I make the cost Manage our centre budget and highly control the costinvestment 制定本部购购购用购算、购批～在购算范购合理使用。运内 Community – To consistently deliver Every Little Helps for the community I am a good •I help the mall become a good neighbor in local Neighbourcommunity I am 帮区助我的部购融入社• •I lead the mall to protect environment and be a responsible and fairgood example for recycling renewable resources 有购任心～公正～ in the community 致力购保～购物利用和循购利用不可再生购源购购做一好购居个• I train and encourage people and supplier to join • community work 购购鼓购工和供购商社工作购并励参与区划•