上海世博旅游的辐射效应及周边城市的承接策略研究
The Research Of the Touring Radiation Effects Of Shanghai World
Expo And The Connection Strategy Of The Neighboring Cities
王显成
Xiancheng Wang
香港理工大学酒店学院
Jiaxing Vocational Technical College
中国 上海
研究背景
Research Background
The neighboring cities have brought forward
a slogan: Connect shanghai,Service World
Expo
Take Jiaxing of
Zhejiang
province as
example
中国 上海
There have a express highway in the
first place Connect Jiaxing and
Shanghai ; But the government have
built two express highways now,and
this has occupied large amount of
cultivated landWhy must we “Connect
Shanghai,Service World
Expo”?
研究背景
Research Background
中国 上海
上海世博旅游的辐射效应
分析
定性数据统计分析pdf销售业绩分析模板建筑结构震害分析销售进度分析表京东商城竞争战略分析
Analysis on the
framework of cooperation between Shanghai and its
neighbouring cities in the tourism of Shanghai Expo
提高城市知名度
Improving city notability
提升城市旅游要素
Enhancing city’s tourism elements
提高城市旅游管理能力
improving capacity for city management
吸引大量的游客
Attracting a large number of tourists
中国 上海
提高城市知名度
Improving city notability
Shanghai is the biggest city in China
and one of the biggest city in world.
Yes! Jiaxing is in the Shanghai nearby right
away
Do you know Jiaxing? NO!
Do you know Shanghai? Of course!
中国 上海
The significant activity, ends the time
amounting to 7 years sometimes often from
bidding for to using personal influence,
during the period of this every time , every
aspect job is extremely complicated and
difficult to unravel, that all unable turn up of
one aspect job fault. Have held a significant
successful festival thing, the control level of
entire society city is hoisted, this the large-
scale various activity has created extremely
advantageous condition to carrying out in
the hereafter.
提高城市旅游管理能力
improving capacity for city management
中国 上海
提升城市旅游要素
Enhancing city’s tourism elements
More hotel;
More restaurants and bars;
More emporium;
Height mass infrastructure construction;
Fresh graceful urban environment;
Convenient rapid traffic;
… … … …and so on
中国 上海
吸引大量的游客
Attracting a large number of tourists
7 0 ,0 10,000 Visitors;
95% Visitors(66,500,000)needs accommodation;
35% Visitors(2,450,000) Continue staying to
tour in Changjiang river triangle area;
中国 上海
世博旅游中上海及周边城市的合作框架分析
The exploration into the connection strategy of undertaking the
radiation effects in tourism from Shanghai Expo
旅游交通共联
旅游资源互补
Complementary
of the tourism resources
旅游人才共用
The tourism talents share
旅游信息共享
Tourism information share
旅游市场共扩
Tourism market co-expansion
Tourism traffic union
中国 上海
上海周边城市承接世博旅游辐射效应的策略探索
The exploration into the connection strategy of undertaking the
radiation effects in tourism from Shanghai Expo
旅游资源整合
旅游产品创新
旅游形象提升
政府部门联动
旅游要素完善
Integrating the tourism resources Perfecting tourism elements
Innovating tourism products
Co-operation of
the government departments
Improving tourism image