法兰克福书展

nullFrankfurt Book Fair 2011Frankfurt Book Fair 2011法兰克福书展 Profileperiod of validity .Frankfurt was founded in 1949 by German joins association （德国书业协会 Der Bōrsenverein des Deutschen Buchhondels）Profile1949德国书业协会German joins association It will hold in October’s first Wednesday till to next Mondayallow any publisher to publish any book.Tenet(宗旨）: 允许世界上任何出版公司展出任何图书 Take part in Take part in More than one thousand writers and one hundred and fifty thousand journalist take part in around 7,500 exhibitors from over 110 countriesThe exhibition area has 1720000 square meters the copyright trades made in the book fair reached occupied more than 75% of the total annual worldIt was hailed as誉为 "the world's publisher Olympic Games" It is the biggest book and media fair in the worldDoes it shock you?Does it shock you?developmentdevelopment15th middle center, John Gutenberg invented Typography. The growth of printing made 16th,17th,center’s Frankfurt become the important book trade place After The world warⅡ, it become the center of book trade In 1945,the book fair for the first time in the modern sense was held in Paulskirche Gemany. Till 1954,the number of foreigner exhibitors over Gemanic. History约翰·古登堡 保罗教堂exhibition building exhibition building Before 1989, there have five exhibition halls: 3, 4, 5, 6, and theme hall. From 1990, ad to six halls: 1,3,4,5,6, and theme exhibition center. Map On the [View] menu, point to [Master], and then click [Slide Master] or [Notes Master]. Change images to the one you like, then it will apply to all the other slides. [ Image information in product ] Image : www.openas.com Note to customers : This image has been licensed to be used within this PowerPoint template only. You may not extract the image for any other use. 2009 CHINESE exhibition hall2009 CHINESE exhibition hallThe originality showed by calligraphy: dot, word, article, book.They were embodied Chinese characteristic/element.(元素） 墨晕成章 【廉，检也】Adhering to the spirit of tea 秉承ceremony: be honest and lean, beauteousness, harmonious, respect(廉、美、和、敬)【美，乐也】【和，谐也】【敬，肃也】2011 ICELAND exhibition hall2011 ICELAND exhibition hall冰岛展馆布置新颖Decorate novel，舒适大方，巨大的投影屏隔离出曲折Tortuous的小路，屏幕上均为人们坐在书架前阅读的场面。书籍、音乐、饮料、沙发以及柔和的灯光，闲适的阅读气氛atmosphere一下子被烘托出来。 此外，冰岛馆还着重介绍了本国的自然景观。 瀑布、火山、岩石等画面被投射在墙壁和天花板上， 全景式的画面给人以身临其境be personally on the scene的感受。 volcanicwaterfall guest of honour主宾国 ICELAND Russia 2009 China France Japan From 1988, the fair will invite a country as guest of honour. Then, it’s the fair’s focus. And so on guest of honour主宾国 一旦成为主宾国，书展便 会花一年的时间在德国 及书展上全力推广该国 的文化和历史，以增强 该国在德国及欧洲的 影响力。 Objective to enter the fairObjective to enter the fairA B C D80%30%55%A. Learning advertisement and digital print technology from foreigners B. Learn from others marketing strategy of book publish and Electronic media industry C. Know about the development tendency of book and media.D. Promote everyone’s book, do business2011201112 to 16 October 2011. 2009 ChinaTime Theme Guest of Honour: Iceland让世界品味 中国书香 让中国领略 世界风采 再思考， 再出发02.The reason why choose the02.The reason why choose theTheme  在电脑、互联网、移动多媒体技术快速发展的当前，图书出版业 面临诸多挑战。今年书展以“再思考、再出发”为主题，将通过数千 场活动，深度探索数字化与多媒体融合带来的多层次产业变革，眺 望图书业乃至整个创意产业的未来。博斯相信，通过出版商、销售 商等诸方的不断创新和努力，图书出版业必将克服困难，实现更大 的发展。 今年全球电子书销量将占到整个图书市场的６．６％左右。 而在电子出版最为发达的美国，这一比例将达到８％。 Whether Germany, Britain or the United States, all the signs are that the 2011 will become the ebook in the year of icebreaking ice. According to the German publishers and booksellers association of the latest research data of e-books, said Germany book this year the total sales income of 6.6% will come from the ebook sales. In the United States, the number has more than 8%, and continue to go up. 03. Iceland 03. Iceland 1) Guido Westerwelle, the foreign minister of Gemany comment that it is the small country on area but it’s a giant of literature. 面积上的小国，文坛上的巨人。103000sq.km. 2)The president of Iceland introduced the important sense that the literature for his Country at the opening ceremony. He said that Icelander like literature hardly to crazy. Books just is our own··· if there is no book, we may can not be a country for ourselves. Three bright spot Three bright spot 1）involved the literature of the house, all of the Goethe institute, press, bookstores, library, literary festival, etc. Especially about saga. 合作方涉及各地的文学之屋、歌德学院、出版社、书店、图书馆、文学节等。主宾国展示的高潮是其在世界文学史上的地位举足轻重的中世纪冰岛萨迦it’s a book include two parts.语言朴实无华,但多讽刺;不堆砌词藻,以对话取胜 。 2）More than 200 new books published by Iceland writers in Geman. 3）According to the statistics, Icelander buy 8 pieces of books every year. Firstly 一、 a full variety of activitiesThree bright spot Three bright spot Secondly 二、Sparks 火花创意展示平台热点多多 Sparks is the digital and untraditional region. It includes Hot Spots and Story Drive. (热点和故事驱动) 1）Hot spots: Children‘s and cartoons, publishing services, education, professional and scientific information, digital relationship, mobile and terminal少儿和漫画、出版服务、教育、专业和科学信息、数字关系、移动和终端。 2）story drive “故事驱动”可成为书展上跨行业合作发动机 Core Elements: tale telling and sale story. It set up a story drive business center. About 50 new leaders made deeply speeches and training class for lots of people. it make special Focus on movies and games. Three bright spot Three bright spot 三、Frankfurt college: a new Global professional meeting brand 1)Under the framework of college in Frankfurt book fair will bring together the most quality, summit conference and professional activities. 2)People who take part in the fair could take the way to gain extensive and high industry professional knowledge. 3)What’s more, they can become a part of “Wisdom network” a year so as to establish contact with the international sector counterparts, and communicate with each other, and expand own aspect of knowledge. Thirdly Digital Digital TrekStore is a eReader necessitynecessityContents of the product, and please fill it out.Contents of the product, and please fill it out. Frankfurt college and sparks are embody for digital.Electronic publications displayed at Frankfurt Book Fair An electronic dictionary which can be used in iPhone is shown at the Frankfurt Book Fair in Frankfurt, Germany, Oct. 13, 2011 Chinese pavilion展示馆 fruitfulChinese pavilion展示馆 fruitfulFBF reveals the glamour of Chinese publisher. Example sales 30,00001)The area of China pavilion booth has 510 square meters. Include group exhibition hall and professional exhibition hall and comprehensive exhibition area, excellent book galleries, and digital exhibition area 2)105 companies as exhibitor and show out 4000 books, at last, signed 2424 contracts.《历史的轨迹：中国共产党为什么能？》English version already published by the British new classic publishing companies nullCharacteristics 《历史的轨迹：中国共产党为什么能？》 很多人都在思考 中国为什么会崛起。 “用故事讲思想”、 “让别人来评价” 2销售额 达到2万册 大胆创新释疑解惑 面向海外反响不俗1.诞生推出恰逢其时 Click to edit title styleClick to edit title style Description of the contents Description of the contentsDescribe a vision of company or strategic contents.Description of the company’s products Description of the company’s business Description of the company’s technology Description of the company’s contentsDescription of the company’s products Description of the company’s business Description of the company’s technology Description of the company’s contentsYoung children's 'books galleries is the most popular. TextClick to edit title styleClick to edit title style从古至今 ——高尔基《论青年》书籍鼓舞了我的智慧和心灵，它帮助我从腐臭的泥潭中脱身出来，如果没有它们，我就会溺死在那里面，会被愚笨和鄙陋的东西呛住。 　——弗·培根 阅读使人充实，会谈使人敏捷，写作与笔记使人精确。……史鉴使人明智，诗歌使人巧慧，数学使人精细，博物使人深沉，伦理之学使人庄重，逻辑与修辞使人善辩。 ——宋真宗《励学篇》 富家不用买良田，书中自有千锺粟；安居不用架高堂，书中自有黄金屋； 出门莫恨无人随，书中车马多如簇；娶妻莫恨无良媒，书中自有颜如玉。 男儿若遂平生志。六经勤向窗前读。Thank You!Thank You!Add Your Company Slogan