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首页 贝恩咨询贝恩《fundraisingforunivers

贝恩咨询贝恩《fundraisingforunivers.ppt

贝恩咨询贝恩《fundraisingforunivers

光平
2019-04-25 0人阅读 举报 0 0 0 暂无简介

简介:本文档为《贝恩咨询贝恩《fundraisingforuniversppt》,可适用于战略管理领域

ThisinformationisconfidentialandwaspreparedbyBainCompanysolelyfortheuseofourclientitisnottobereliedonbyanyrdpartywithoutBain#spriorwrittenconsentFundraisingforUniversitiesBrussels,AprilthFundraisingGSMAgendaUniversityfundraisingpracticesabroadFundraisingmechanismsDorsquosanddonrsquotsinacademicfundraisingConclusionFundraisingGSMTheshareofnonpublicfinancingintotalfundsofpublicuniversitiesintheUShasincreasedbyinthenineties*MembersoftheAmericanAssociationofStateCollegesandUniversities(AASCU)Source:CornellUniversityofdonationstoUSuniversitiescomefromindividualsSource:VSE(Voluntarysupportofeducation)PrivatecontributionsperstudenthavegrownatoverperdecadeSource:VSE(Voluntarysupportofeducation)AboutofprivatefundingisusedtofinancecurrentoperationsSource:VSE(Voluntarysupportofeducation)ThetopfundraisingpublicuniversitiesintheUSraiseasmuchprivatemoneyasthetotalbudgetforuniversitiesinBelgium#Students:Source:BainAnalysisBasedonUSbenchmarks,BelgianuniversitiescouldsignificantlyenhancetheirprivatefundraisingKULULBSource:VSE(Voluntarysupportofeducation)BainAnalysisUSfundraisingisnotdoneexclusivelybyprivateuniversitiesSource:VSEoutofthetoptwentyfundraisinginstitutionsarepublicuniversities=public=privateSource:VSEEventhemostprestigiousEuropeanuniversitieshavesignificantlylowerprivatefundsthantopUSpublicschoolsSource:VSE,LiteratureresearchUSuniversitiesrsquofundraisingisfacilitatedthroughalargenumberoftaxoptimaldonationoptionsOutright,taxdeductiblegiftsPropertygiftsBequestsCharitableLeadTrustConstantincomeproducinggiftVariableincomeproducinggiftGiftstouniversitiesthatoptimizetaxesCharitablegiftannuityCharitableremainderannuitytrustsPooledincomefundsCharitableremainderunitrustsSource:LitereatureresearchMostuniversitieshaveawelldevelopedwebsitetoexplainfiscalissuestopotentialdonorsTopfundraisingandqualityeducationarehighlylinkedldquoWealthyrdquouniversitiescanensurehighqualityeducationthrough:BestprofessorsBestresearchandeducationfacilitiesSource:CAUTcommentaryThereforemostuniversitieshavesetupBoardsofTrusteestogiveananswertokeyqualityandindependenceissuesHowdemandingcanafundingcompanybeCanitrequireaclassroomtobearitsnameCanitrequireauniversityresearchteamtoworktogetherwithitsemployeesCanithaveanypreemptiverightsontheresultsoftheresearchprogramthattheyhavehelpedfinancingCanithaveaninfluenceontheuniversityrecruitmentpolicyWillprivatefundingbespecificallyinvestedinselectedprojectsUnderwhichconditionscanafundingcompanyplayanadvisoryroleforaresearchprogramResearchandeducationqualityisguaranteedthroughindependentcontrol:HarvardexampleEnsurethattheUniversityremainstruetoitsCharterGiveformalconsenttomajorinitiativesandtoappointmentsProvideadvicetotheCorporationElectedbyalumniBoardofOverseersPresidentandFellowsofHarvardCollege(ldquoTheCorporationrdquo)OrganiseResearchandeducationRaisefundsAgendaUniversityfundraisingpracticesabroadFundraisingmechanismsDorsquosanddonrsquotsinacademicfundraisingConclusionFundraisingGSMExternalfundraisingisonlyonesourceofnonpublicfinancingforuniversitiesTuitionfeesExternalfundraisingEntrepreneurialactivitiesRevenuefrom(saleof)spinoffsInvestmentsSponsoredresearchprojectsPrivatesponsorsAlumnidonationsCorporatesponsorsFoundationsSource:LiteratureresearchBainanalysisAlumniandotherindividualdonationsUSDAlumniParentsAnonymousOnlineformsMailingsTypicalamountTypicalsourcesTypicalapproachUSDLocalentrepreneursandwealthyindividuals(oftenalumni)InvitepotentialdonorstosocialeventsCreateldquohonorrdquoarounddonationResearchanddareaskldquoattherightlevelrdquondashMUSDLocalentrepreneursandwealthyindividuals(oftenalumni)Alumnigroups(ldquoclassofdonatesUSDM)rdquoLuck,butoftenlinkedtoalumnistatusandoruniversityreputationRelationshipsMUSDVerywealthyfamilieswithahistoryofcharitablegivingLuck,butoftenlinkedtoalumnistatusandoruniversityreputationProvideprofessionalassistance(egsetuptrustthatprovideslifelongincomefordonor)AboutofalumnicontibuteyearlyForeveryalumnus,approxUSDisraisedAveragealumnidonation=USDofallalumnicontributeyearlySource:LiteratureresearchEuropeanschoolshavemuchloweralumnicontributionlevelsthanUSschoolsSource:LiteratureresearchCorporatedonationsareoftenlinkedtoalaquotangibleraquoreturnPurewelfareldquoTangiblerdquoreturnExclusiveaccesstostudents(egexclusivePepsisalesinreturnforlargedonation)Primaryaccesstoresearchresults(NovartisBerkeleydonation)SetupnewresearchfacilitiestoincreasethenumberofengineershellipImagebuildingTiecompanynametorespectedinstitutionsprofessorsldquoBancofAmericaDeanrdquoldquoKBCchairrdquoToyotadonationofUSDM,withoutstringsattachedAnonymousdonationsTypicalapproachUserelationshipstogetaccesstocorporateleadersActivelyapproachthemwithawellpreparedfileSource:LiteratureresearchUSfoundationsrsquomostimportanttargetiseducationSource:FoundationCenterAgendaUniversityfundraisingpracticesabroadFundraisingmechanismsDorsquosanddonrsquotsinacademicfundraisingConclusionFundraisingGSMlaquoDorsquos!raquoinacademicfundraisingInvestCreatestructureBuildcherishrelationshipsBecreativeDistributeequallyInvestinagoodteamandsupportProfessionalfundraisingteamAlumnidatabasesFacilitateandclarifythegivingprocessOnlinepaymentYearlyformsldquoWhatdougetinreturnrdquoProvideldquotaxrdquooptimizationadvicetodonorsTrytoelaboratecreativesolutionstobestsuitapossiblecorporatedonoryearldquonoCokeonuniversityrdquoinreturnforaUSDMdonationfromPepsiUofTfundraisergetsadailylistofwealthypatientsintheuniversityhospitalChair:KMEURProfessorship:EURFellow:EURofdonationscomefromindividualsContactwealthyindividualsMakedonorsfeelspecial,keeptheminformedldquoSocialeventsrdquoforthewealthyLecturesfordonorsNewspaperarticlesBuildingsnamedtodonorsPicturesplatesofdonorsinschoolMostdonationsgotoscienceandbusinessdepartmentsDistributethemacrossalldepartmentsbecausetheyareimportantforauniversity(reputation)aswellExamples:InvestinginfundraisingclearlypaysoffDartmouth:FundraisingteamofFTEsForeverycinvested,USDisraisedSource:LiteratureresearchEuropeanfundraisingteamsareunderdevelopedlaquodonrsquotsraquoinacademicfundraisingTakeitforgrantedInterferewithacademicindependenceUseeverythingatonceWorkwithoutclearethicrulesTakeanysponsorUSuniversitiestypicallyputoffundraisinginendowmentsforlateruse(scholarshipsetc)Harvardendowment:USDBUofTexas(Public):USDBDonrsquotjustletdonorscome,approachtheminallpossiblewaysDaretoaskformoneyFundamentalresearchshouldremainprimaryfocusOutsidersshouldneverinfluenceresearchresultsNovartisUSDMdonationtoBerkeleyinreturnforfirstrighttonegotiatelicensesondiscoverieswashighlycriticizedExamples:Avoidweapons,tobaccoproducersetcbecausethelongtermreputationoftheuniversitymightbeatstakeSetupaBoardofTrusteestoensureproperuseoffundsAgendaUniversityfundraisingpracticesabroadFundraisingmechanismsDorsquosanddonrsquotsinacademicfundraisingConclusionFundraisingGSMFundraisingisa,necessary,realityFundraisingexistsinEurope,mostlyundertheAngloSaxonmodel,butisfarunderdevelopedThereisnorelationshipbetweenlowerqualityofeducationandincreasingfundraisingTheforemostimportantfundraisingsourceareyouralumniConclusionFundraisingGSMFundraisingGSM*MembersoftheAmericanAssociationofStateCollegesandUniversities(AASCU)Source:CornellUniversityFundraisingGSMSource:VSE(Voluntarysupportofeducation)FundraisingGSMSource:VSE(Voluntarysupportofeducation)FundraisingGSMSource:VSE(Voluntarysupportofeducation)FundraisingGSMSource:BainAnalysisFundraisingGSMSource:VSE(Voluntarysupportofeducation)BainAnalysisFundraisingGSMSource:VSEFundraisingGSMSource:VSEFundraisingGSMSource:VSE,LiteratureresearchFundraisingGSMSource:LitereatureresearchFundraisingGSMFundraisingGSMSource:CAUTcommentaryFundraisingGSMFundraisingGSMFundraisingGSMFundraisingGSMSource:LiteratureresearchBainanalysisFundraisingGSMFundraisingGSMSource:LiteratureresearchFundraisingGSMSource:LiteratureresearchFundraisingGSMSource:LiteratureresearchFundraisingGSMSource:FoundationCenterFundraisingGSMFundraisingGSMFundraisingGSMSource:LiteratureresearchFundraisingGSMFundraisingGSMFundraisingGSMFundraisingGSMFundraisingGSM

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