首页 央视芮成钢 风暴主播的中西双行道(CCTV Rui Chenggang storm anchor Chinese and Western two-way road)

央视芮成钢 风暴主播的中西双行道(CCTV Rui Chenggang storm anchor Chinese and Western two-way road)

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央视芮成钢 风暴主播的中西双行道(CCTV Rui Chenggang storm anchor Chinese and Western two-way road)央视芮成钢 风暴主播的中西双行道(CCTV Rui Chenggang storm anchor Chinese and Western two-way road) 央视芮成钢 风暴主播的中西双行道(CCTV Rui Chenggang storm anchor Chinese and Western two-way road) This era requires professional presenters, I have been doing financial business for ten yea...

央视芮成钢 风暴主播的中西双行道(CCTV Rui Chenggang storm anchor Chinese and Western two-way road)
央视芮成钢 风暴主播的中西双行道(CCTV Rui Chenggang storm anchor Chinese and Western two-way road) 央视芮成钢 风暴主播的中西双行道(CCTV Rui Chenggang storm anchor Chinese and Western two-way road) This era requires professional presenters, I have been doing financial business for ten years, the host can not swing back and forth, can not do anything famous. To study, to have depth. - Rui Chenggang Because the host "watch Wall Street storm" program, the audience gave Rui Chenggang a "storm anchor" nickname. As CCTV's host, he has a tight schedule. Accept the interview, he hurried back to the marching night CCTV to participate in the preparation, the morning of the second day Rui Chenggang completed 4 hours of "2008 Chinese economic report conference broadcast through television camera can see his eyes bloodshot. "Two days to go to Davos to attend the world economic forum in Switzerland, I have presided over the meeting, is also involved in the report. I go there every year for 9 years." Rui Chenggang was enjoying the ten years of shuttling between China and the west. Abandon diplomacy; choose news Meet in a hotel near Financial Street and Rui Chenggang, he has just finished filming a group photo, wearing a dark grey suit, on the face with light makeup, compared to lean on many television screens, two eyebrows are silhouetted against the more strong. When you shake hands, you can feel his palm warm and powerful. He would listen carefully to the other person's questions, head over slightly, pause thoughtfully, then look at each other and communicate. Rui Chenggang spoke in his own deep, magnetic voice. In 1995, he came to Beijing from Anhui, dreaming of becoming a diplomat, and began studying international economics at the China Foreign Affairs University. But a panel changed Rui Chenggang's plans for the future. In 1997, former Secretary General of the United Nations, during his visit to China, had discussions with teachers and students of China Foreign Affairs University. In the conversation, he used the "sixth permanent members of the Security Council" to describe the relationship between media and politics. Mr. Gary cited a real example to explain this sentence: floods occurred in Africa and Somalia and other countries, because the CNN (CNN) in Somalia were reported, so the global concern occurs where the disaster, and to help Somalia has survived, but also the national disaster situation have not been reported was very bad, so the major role of the media. At the time, Rui Chenggang was sitting at the table, and Mr Gary's remark prompted him to give up his chance to work in the foreign ministry and chose to become a journalist. After graduation, he entered the work of CCTV, the first year was sent to Shandong to accept grassroots training. The content of the work is from rural to county, interviews are conducted every day in the field, and then edited, and finally completed a complete television coverage. The professional skills related to TV programs are explored in the actual work. Reporters are my old line." Rui Chenggang said, "these experiences, for me today to host, the overall grasp of the program, the news of the capture is very useful."." Chinese and English bilingual Chinese and Western In 2000, CCTV international channel CCTV-9 began broadcasting, and Rui Chenggang, who returned from the grassroots, began his job as a financial news anchor and reporter. The international channel is broadcast all over the world, requiring all programs to be hosted and interviewed in English, which is Rui Chenggang's strong point. During college, he won fourth place in the international speech contest in London, england. This year's hosting experience has made Rui Chenggang "come out of the picture."". What impressed him most was the interview with Mr. Zhang Guobao, head of the national development and Reform Commission (NDRC), who told him that the washing machine in the countryside was useful for washing potatoes. That was the first time he had talked to Chinese officials in English about China's economic problems. "There were very few interviews at the time."". For the domestic audience, most people know Rui Chenggang or his Chinese program. In the Baidu post bar, most of Rui Chenggang's supporters said he was from the "global information list" began to pay attention to him. The show started on 2003, Every day at 12 noon on the CCTV economic channel broadcast, the program in the form of a list of news finishing. "In 2004 2003, when the most crazy day, presided over the third live show, the total length of 105 minutes. They are both in English and Chinese. They speak Chinese to foreigners in Chinese and listen to Chinese in english." Rui Chenggang's interview is the focus of the global financial community, they travel tight, sometimes only answer three or four questions. The elimination of strangeness in a short period of time is the key to the success of an interview. He is always able to choose the right way to communicate based on the other person's clothes, personality, cultural background, etc.. One of South Korea's Hyundai company president Zheng in the interview, some serious atmosphere, so he jokingly said: "three years ago, when I was in college, when the opposition had interviewed Mr. Kim Dae-jung, then Mr. Kim returned shortly after being elected as president, 3 months ago I interviewed your finance minister in Shanghai, the results of a few weeks later, he was appointed president. It seems that my journalist can always bring good luck to South Korean leaders." After hearing this, Mr. Zheng Zaiguan laughed and said he would organize a delegation of Korean Entrepreneurs to Beijing and take turns to interview Rui Chenggang. The scene was relaxed at once because of the little joke. Study America and expand your connections "Coming back from the United States has improved a lot and I think it's worthwhile to leave this year, compared with the chances of studying in the United States."." In 2005, Rui Chenggang interrupted anchor work at the height of his career. He sailed to the United States to study, participate in the Yale World fellows program. The sponsor of the project, Yale University, has trained 5 presidents of the United States, known as the cradle of the president of the United states". 18 members of the project were from around the world, including Panama's finance minister, Nigeria's famous woman lawyer, and so on. The study at Yale University enabled Rui Chenggang to gain an international perspective and was greatly promoted in his profession. Until now, he often called the professors who had coached him to ask questions. Outside the course, the project provided them with opportunities to meet important members of the political and economic community, such as the U. S. Congress, Supreme Court justices, and so on. Rui Chenggang calmly analyzed the pros and cons of the year's departure - the experience of studying in the United States in 2005, and broadened his network with geometric multiples. There are many famous people in this network. For example, before Mr Kevin Rudd became Australia's prime minister, two people were good friends. After he took office, Rui Chenggang went to Australia to interview him in full chinese. There is a special details of the interview before the start, the staff arrange hairstyle for Kevin Rudd, when he saw Rui Chenggang sitting opposite him, said: "small broken Chinese Rui, your tie is not comprehensive, there is a small problem." Then Kevin Rudd got up and adjusted the tie knot for Rui Chenggang himself. "I think this is not very deliberately, revel." The envy of the circle of friends, Rui Chenggang just took off and not in two words or three, between themselves and these celebrity stories. In addition to studying in the United States, international conferences and social events also help him become attached to many famous people. For 9 consecutive years in the Davos Economic Forum, once made a speech on "Chinese Investment Forum" meeting by former British Prime Minister Blair, former U.S. Secretary of state Kissinger praised, and he won the opportunity to exchange these important people. Rui Chenggang was blunt about the impact of this circle of friends on work: "as a television reporter, he needs his own network of informers.". Today, there is an international event in any part of the world, and maybe I can find people in the news by making a few calls. For example, Obama's swearing in, when he stood around a lot of people I know. Among them, Ms. Zhao Xiaolan once went to our studio late at night to do the show with me. The reason to observe is what I think of each other, How can my path be delivered when Obama came to power and whom I needed to interview in his administration?." Encounter "storm" set off "financial news campaign"" Talking about his own "watch the Wall Street storm", Rui Chenggang began to talk, he rated the program is "a financial news campaign."". A financial storm began to sweep across the globe from the United States, becoming the focus of media attention and pursuit in the world in 2008. In September 2008, before Lehman Brothers went bankrupt, Rui Chenggang and his colleagues began preparing for the show, when they accurately predicted Lehman's fate and responded in a timely fashion. The program by the economic Channel original program "half hour economy" and "economic information network" to create, from the beginning of September 20, 2008 for 100 days, to live time each day in December 2008 increased to 135 minutes, in different time slots. Ratings show that the net inflow of viewers in the program has increased by 40%, more than the ratings of TV shows. Advertising revenue of the entire program reached nearly 600 million yuan, revenue second only to "news network.". In front of the anchor platform, Rui Chenggang, in the form of a live connection, with the CCTV Foreign Correspondents' station, nearly 100 foreign dignitaries and financial experts communicate in English and chinese. Among them, the interview with JP Morgan chairman Jimmy Damon and chairman of the American International Group (AIG) Greenberg is exclusive worldwide. The Reuters and The Associated Press were also included in the interview, "these interviews are something they can't see anywhere else.". For example, Greenberg, one of the biggest loss in this crisis by the personal wealth of $20 billion, a loss of $800 million, the biggest loser, at 83 years old her whole life, just like their own children were robbed, the pain is indescribable, this time to do the interview and give him some ask it hurt him, this is a very difficult thing. I've known him for five or six years, and he believes in me and knows I'm not going to hurt him, and my way of dealing with them is acceptable to them." "The most influential TV show in 2008, I think it should be it.". It will revolutionize China's TV financial news and push China's financial programs onto the international road. In fact, this change has already started on CCTV financial channel." Rui Chenggang commented, "this program is broadcast for 100 days in live form, so that the real world linkage, so that different points of view in the program confrontation." As the audience criticized him for expressing many personal views in the interview, Rui Chenggang responded: "since it is an interview, you should share your views with each other, otherwise it will be a question.". You should have your own opinion. Let the other person think you are on a horizontal line, your question, your point of view can make the other party feel inspired, two people push forward, this conversation can go deep. If it's just a simple question, the other person doesn't feel like a starting line, especially our financial show." "That's what many domestic interviews don't have," Rui Chenggang says. In the face of the trend of entertainment on TV programs, he insisted that "financial programs can never be entertained."". In the financial column, there are many professional and advanced content, but the audience rating is very high. This supports his view: "the audience has the desire to improve themselves by watching the show. They want to see something on their toes. TV programs are not just for entertainment, they are for you."." By 2009, Rui Chenggang had been in the financial business for ten years. At the beginning of the year, he launched his new book "30 Li Li", which recorded the growth and development of all the way. "Work is recharging for me.". This era requires a professional host, can not appear as before a moderator, today presided over sports programs, tomorrow presided over literary programs, the day after tomorrow to host the party. Otherwise, there will be no credibility. I've been doing business for ten years. The host can't swing back and forth. He can't do anything famous. To study, to have depth. As for the future plan, he hopes to implant the lessons learned from the "watching the Wall Street storm" and explore new ideas into the programs in the future. But for the specific arrangement, he said: "it's hard to say, who does the news, who knows what will happen tomorrow?". Or do the right thing right now."
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